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Great article called The Friendly Factor, which discusses various techniques used by businesses to create a friendly work environment. My favorite tips: 1) Bring your pet and keep it in the store. Customers love this! Neil from Signs and Banners Today uses his dog, Angel. Pets are perfect front porches, they make people feel comfortable and encourage customers to come back. (Note: Avoid pet cobras; they are supposedly “poisonous.”)…

My friend Jules, from a company called Michigan Works, told me about her best conversation starter: “What is the best dish you cook?” According to Jules, this question started out as a fun, simple ice breaker.But over time it actually turned into an annual Chili Cookoff! Now, every year in Bay City, MI, people bring vats of their prized chili for judging by other participants. The prize is a…

1) Reference your other phone numbers on your voicemail greetings: not enough people do this, but it makes it easier for people to get in touch with you. 2) Use email signatures: ever received an email from someone without any other contact information? 3) List ALL of the ways people can contact you on your website: give people options for commuication that best fit their technological needs. LET ME…

When I receive an email from an organization or business who has a question, wants to work together or just wants to chat, I do something called “Mixing the Medium™.” Here’s how it works: 1) The exact moment I finish reading the email, I get their phone number. If there’s no email signature, I look at their email address or go to their website. If all I know is…

In the Online Business Network Blog, Scott Allen posted a great article about the stigma related to networking. LET ME ASK YA THIS… What’s your definition of networking? * * * * Scott Ginsberg Author/Speaker/That guy with the nametag www.hellomynameisscott.com

Are men raised/taught/expected to be unapproachable? Barbara DeAngelis PH.D. on Blog City discusses the emotional challenge faced by men today. LET ME ASK YA THIS… Compared to women, are men more or less likely to be unapproachable? * * * * Scott Ginsberg Author/Speaker/That guy with the nametag www.hellomynameisscott.com

During a recent trip to the Dominican Republic, I observed some interesting reactions to my new (temporary) tattoo. Well, actually…just one. The locals would look at me, laugh, nod their head and say, “Escott!!” (Apparently, “Scott” doesn’t translate into Spanish very well.) I hope to soon muster up the courage to get the REAL nametag tattoo like my buddy Steve. LET ME ASK YA THIS… What’s the best/worst tattoo…

Have you ever been to a Bad Sweater Party? It’s one of the coolest theme parties ever created. To learn exactly HOW to have your own Bad Sweater Party, read instructions here. LET ME ASK YA THIS… Why are themes effective in creating comfort at parties? * * * * Scott Ginsberg Author/Speaker/That guy with the nametag www.hellomynameisscott.com

According to Ireland’s Wedding Journal, shoulders have an interesting effect on a woman’s approachability. On the other hand, the Yale Herald discusses the same principle with moustaches. And then there’s Trillian, who thinks hair color changes people’s willingness to approach her. Cool stuff man! LET ME ASK YA THIS… What has the biggest effect on your approachability? * * * * Scott Ginsberg Author/Speaker/That guy with the nametag www.hellomynameisscott.com

John Leonard, the Executive Director of the ASCA (American Swimming Coaches Association) wrote a great article about questioning one’s approachability. LET ME ASK YA THIS… Do people perceive you as being approachable? * * * * Scott Ginsberg Author/Speaker/That guy with the nametag www.hellomynameisscott.com