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I used to work in retail, so I know how important approachability can be when it comes to encounters between salespeople and in-store customers. That’s why when I read this article from CNN.com called Best-kept secrets of the world’s best companies, I also peed my pants. Yes, that’s how amazing this idea is. Check it out… Car shopping as entertainment has always been the draw at Planet Honda in…

Was Kevin Costner accurate in Field of Dreams right when he said: “If you build it, they will come…”? Maybe. You can take that quotation in all kinds of directions. And I think one way to transfer his words is into the realm of marketing, or as I call it, professional approachability: If you build it = a front porch for you and your company that projects approachability… They…

I just got the audio recording of my keynote @ WOMMA’s Basic Training Conference in January. A couple of great clips are included in this week’s podcast, including (what I think is) the funniest thing that’s ever happened to me during a speech. Guess you’ll just have to listen to find out what it is! LET ME ASK YA THIS… What’s the funniest moment you’ve ever experienced during a…

I get this question a lot. And while I’ve received lots of emails over the years on the topic of “nametag wishes and sharpie dreams,” I’ve only met a few dozens folks who’ve really stuck with it. (God the puns are endless with this stuff!) But every once in a while an article pops up about some guy (and it’s usually a guy, too, for some reason…I don’t think…

I admit it: I’ve been skeptical about MySpace for a while now. To me, it just seemed like something that would have been fun to do in high school or college; but as a business person, probably not a prudent use of my time. Then I read this article from the USA Today about MySpace that educated me further. “Traffic on MySpace has grown 318% in the last year…

Thanks to good ol’ Google Alerts, as soon as the words “approachable,” “approachability” and the like show up on the internet, I get to read about them. I started doing this for research purposes, as well as discover cool stuff to post on this blog. And the one thing I’ve noticed in the past few years is that whenever “approachable” comes up, at least one of the links is…

Special thanks to all my new friends at T-Mobile (namely, Dennis Smith) who invited me to speak at their monthly teleseminar yesterday. We had a great time talking about recruitment, an industry for which approachability is absolutely essential. During Q & A, Dennis posed an interesting question that I’d actually been wondering about myself recently. “Scott, have you ever tried to quantify the approximate number of people you’ve met…

Shhhh…Silent Dating is the hot new dating trend that started in London – and is now moving across the US. Liz Kelly, Dating Coach and Author, is now hosting Silent Dating Parties where there is only one rule – No Talking Please! This event coordinates with the release of her new book, Smart Man Hunting. Based on her dating and corporate communications expertise, Kelly explains, “Because 80% of communication…

At least once a week, I receive an email, link or even a package in the mail with some type of nametag related paraphernalia, for which I’m always grateful. I mean, after all, who else would care so much about stuff like this?! Recently, fellow speaker and friend Justin Driscoll sent me a very cool feature in the Pittsburgh City Paper called Game of the Name. I’ve included a…

I’m not sure where this post is coming from, but recently I’ve been thinking a lot about the whole “You are what you…” type of comment. I listened to Wayne Dyer’s new book on tape while driving to Columbus, and he said some pretty powerful stuff. So, here are all the examples I’ve heard before: You are what you do consistently. You are what you believe. You are who…