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Why Halfway Won’t Work
I started online dating because I was tired. Tired of being lonely, tired of being single, tired of not having someone to share my life and tired of sitting back, waiting for love to fall in my lap. So I made I decision: I am going to find someone. And on that fateful Saturday night, I paid a hundred bucks for six months, signed the waiver for the money-back…
Are You Trying to Make a Sale or Earn the Right to a Relationship?
It’s one thing to be generous, give gifts, make an impression and create a moment worth remembering. But if you’re hoping to run up the score just to guilt people into working with you, if you’re trying to make something happen in the first minute of the conversation, you don’t have someone’s best interests in mind. Creating a sense of indebtedness and social pressure to reciprocate doesn’t work anymore….
The Nametag Guy Live: The Marketing Fortune Cookie
LET ME ASK YA THIS… What’s your free prize inside? LET ME SUGGEST THIS… For the list called, “7 Ways to Out Leverage Your Competition,” send an email to me, and you win the list for free! * * * * Scott Ginsberg That Guy with the Nametag Writing, Publishing, Performing, Consulting [email protected] Never the same speech twice. Customized for your audience. Impossible to walk away uninspired. Now booking…
The Freedom of 1,847 Blog Posts
After nine years of posting, thousands of hours of writing and over a million words in print, I’m joining Gapingvoid in a celebration about what I’ve learned from the wonderful world of blogging: Blogging teaches you what freedom feels like. Hugh Macleod writes in his new book, “Own your own media and own your own platform, and you own your own career. Own your own career, and you own…
When Does Impact Become Income?
Having an impact is a beautiful thing. When the work you do inspires, influences, challenges, sparks, motivates and helps people in a palpable way, you experience existential validation, professional confirmation and personal gratification. Unfortunately, you don’t always experience financial compensation. And that’s the problem with impact – it doesn’t always convert to income. Partly because of priority. Our society rewards mediocrity, worships incompleteness, celebrates stupidity, encourages negativity and retweets…
The Frontloading Crisis
I recently met a computer programmer who does government contract work. When I asked about the state of the industry, he complained that most of his competitors were frontloaders. Not being familiar with the term, I asked him to explain. He said their entire business model is getting the business. And that’s it. Nobody said anything about actually delivering. Once they get what they want, they collect their commission,…
Do You Have a Diverse Portfolio of Happiness?
Sadness is an inherent part of the human condition. It’s not depression, it’s not devastation, it’s not a chemical imbalance, it’s not a sign of weakness, it’s not the end of the world and it’s not going to last forever. It’s just part of life. My approach has always been to have a positive foundation in place for when the sadness hits. To maintain a diverse portfolio of happiness,…
The Youth Advantage
In my work, I’ve always been the youngest person in the room. Partly because I started right out of college, partly because of the nature of the industry, and partly because I’m just an old soul. And for the longest time, I made the mistake of viewing my youth as a handicap. I assumed nobody would listen, or if they did, nobody would take me seriously. And as a…
What Smart Mentors Do
I don’t have one mentor, I have a galaxy of mentors. Teachers, family members, coaches, advisers, guides, therapists, professors and industry veterans – who saw something in me that somebody once saw in them – generously took me under their wing, and shaped me into the person I am today. Apparently, this is rare. I just assumed everybody had mentors. But when I started asking people who their mentors…
What Happens When Passion Doesn’t Pay the Mortgage?
Passion doesn’t pay the mortgage. Production does. When you carry your idea to completion, disarming whatever weapons of mass procrastination stand in your way, the money will come. Ask yourself, “Is what I’m doing right now consistent with my number one goal?” Proactivity does. When you get over thinking you’re not in sales, spending just as much time marketing the work as you do making it, the money will…