Take a mandate for seismic change

As a new employee, here are a few questions to ask yourself. 

Are you in a league of your own doing a task? Can you bring something to the work that nobody else offers? And will you take the risk of initiating something new that not everybody likes? 

If the answer isn’t yes yet, that’s okay. But you have to start now. You have to make a plan to take yourself to the next level. 

One approach for doing so is called elevating your frame. Here’s an example from my own career. 

After transitioning from the entrepreneur world, then to agency life, and finally to startup culture, it occurred to me that my talents were being under harnessed. Used, but not in a collaborative manner that had broader organizational impact. 

And so, I made a conscious decision to elevate my frame. To enlarge the scope of results my actions could produce. Not by creating any one thing, but by creating a new frame that guided all things. 

And what did that elevated frame look like? Here’s a before and after picture. 

Instead of merely crossing off every item on the to do list, create a focused initiative and turn it into a catalyst with wider impact on the whole company. 

Instead of piggybacking off of other people’s hard work, go build and operationalize something original that guides innovation. 

Instead of draining valuable company resources while contributing next to nothing, take a mandate for seismic change and execute against it confidently. 

Instead of hiding in the back row trying not to get noticed, become the person that someone who cares can’t live without. 

By elevating your frame in this way, showing up to work every day becomes a completely different experience. 


What will you change to get to the next level?

* * * *

Scott Ginsberg

That Guy with the Nametag

Author. Speaker. Strategist. Inventor. Filmmaker. Publisher. Songwriter.  



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Author. Speaker. Strategist. Songwriter. Filmmaker. Inventor. Gameshow Host. World Record Holder. I also wear a nametag 24-7. Even to bed.
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