The Nametag Manifesto — Chapter 5: The End of Social Conflict

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“Everyone should wear nametags, all the time, everywhere, forever.”

That’s my thesis, philosophy, dangerous idea and theory of the universe.

My name is Scott, and I’ve been wearing a nametag for past four thousand days.

And after traveling to hundreds of cities, a dozen countries, four continents, meeting tens of thousands of people, constant experimentation and observation, building a enterprise and writing a dozen books in the process, I believe, with all my heart, that the societal implications of wearing nametags could change everything.

This is my manifesto:

5. The End of Social Conflict

If everybody wears nametag, the awkwardness goes away.

The cost of interaction approaches zero. We feel more comfortable engaging because we have nothing to lose. Never again do we have to work down the hall or live down the street from people – for years at a time – without knowing their name.

It’s simple: Conflict leads to uncertainty, which leads to anxiety, which leads to avoidance.
But with nametags, the ice is never not broken. Guesswork is a thing of the past.

Now, all first impressions are good impressions. We’ve sidestepped the entire spectrum of social awkwardness that stems from not knowing people’s names. And this frees us to focus on the conversation at hand – instead of the silent dialogue of self-consciousness.

We never have to wonder who anybody is. We can connect faster, better and truer.

If everybody wears nametags, no more shyness, no more avoidance behavior and no more social blunders.

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You are now ready for chapter six.

You can read The Nametag Manifesto, in full, for free, right now, here.

What’s your manifesto?

For the list called, “10 Ways to Help Your Customers Know You,” send an email to me, and you win the list for free!

* * * *
Scott Ginsberg
That Guy with the Nametag
Author, Speaker, Publisher, Artist, Mentor

Never the same speech twice.

Now booking for 2012!

Watch The Nametag Guy in action here!


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Author. Speaker. Strategist. Songwriter. Filmmaker. Inventor. Gameshow Host. World Record Holder. I also wear a nametag 24-7. Even to bed.
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