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This is the final post in this series. Read Part 1 and Part 2 first if you haven’t already! To quickly summarize, the following motivational, thought provoking questions are to be written with a big fat Sharpie on a sticky note and posted in your office, car or bathroom. WARNING: this exercise may lead to incredible success. 1. Did you get their email address? Many marketers would agree that…

I was listening to Yoko Ono’s show on Satellite Radio yesterday. She’s actually not a bad DJ. Great taste in music, peaceful speaking voice, and of course, insightful comments between songs. Right after playing Ray Lamontagne’s title track from Trouble (FYI, best album put out by ANY artist in the past five years) she quoted Nietzsche: “And those who were seen dancing were thought to be insane by those…

Today’s article in the Pittsburgh Tribune Review proves (once again) that I am, in fact, insane: PITTSBURGH – There have been a lot of changes in the last 2,288 days of Scott Ginsburg’s life — from the constant need to buy shirts to a change in his attitude. “I’ve always been a pretty friendly, outgoing guy. Now that I’m always wearing a name tag, I’m even friendlier,” said Ginsburg,…

A is for ATTITUDE B is for BREAK PATTERNS C is for CONSISTENCY D is for DISCIPLINE E is for EVOLUTION F is for FRIENDLINESS G is for GOOD WITH NAMES H is for HAPPINESS I is for IDEAS J is for JOY K is for KNOWLEDGE L is for LAUGHTER M is for MUNDANE N is for NAMETAGS O is for OFF BUTTON P is for PAINT YOURSELF…

Think of the most horrible sound imaginable. Maybe it’s fingers on a chalkboard. Maybe it’s a baby screaming in pain. Maybe it’s someone choking on a piece of broccoli. Maybe it’s turning over the ignition on your car when it’s already started. Yecch! Makes your skin crawl, huh? Exactly. That’s the effect noise has on people. Now think of the most beautiful music imaginable. Maybe it’s a song from…

Let’s say a customer comes to you with a complaint. Maybe in person, via email or over the phone. What’s the best approach? It’s simple: SSTOP! No, that wasn’t a typo. You read it right: SSTOP. And it represents a five-step process for approaching problems, diffusing anger, changing minds and winning the customer back. Let’s take a look. S is for SURPRISE. Psychologically, if you respond to a problem,…

I figured since everyone else in the world already threw in their two cents about PowerPoint, I may as well do the same. Here are my (only) two rules: 1. PowerPoint is for PICTURES 2. Slides = 8 words or less That’s it. Also, a lot of my audience members have been requesting my slides lately. I thought I’d pull a Tom Peters and just post them here for…

Um, because it’s AWESOME, that’s why. I don’t care if a guy fell out of the 17th floor window and miraculously survived, my friends at the Hyatt Minneapolis rock. Look at their sweet elevator button. Classic example of making the mundane memorable. I’ve never seen an elevator in all my life with such a great button. (Except maybe The Hughes Group from last year’s post, elevator action.) Now, I…

Little did I know that I would be doing staff training at the Minneapolis Hyatt one week after this happened: Man Falls From 17th Floor at Minneapolis Hotel, Survives According to the article, a Wisconsin man in town for a dart tournament apparently was goofing around Saturday morning at the Minneapolis Hyatt Regency when he crashed through a window and fell 16 stories. The man, identified in a police…

(To read part 1 of this series, click here!) (To read part 2 of this series, click here!) Soda Jerk Virginia. 1880’s. The characters were: 1) A mischievous young employee at the neighborhood soda fountain, 2) The local doctor who owned the soda fountain, and 3) His beautiful young daughter who drove that boy crazy. Seeing little future in the lives of the two lovebirds, Doc fired the boy….