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One of the primary tasks of Growing Bigger Ears is to guide the conversation into focus. To help the speaker clarify what type of conversation she wants to have with you. You do this for three reasons: FIRST, clarify to … open up the space. People need to feel free and relaxed in your presence. So, by first negotiating the space between you, you make it safe to share….

NOTE: be sure to read part 1 and part 2 of this post series before continuing! – – – Welcome back! Today is our final post in the series about Building a Permission Asset. Just to recap: we’ve already learned about what a permission asset is, how to asset your current status and tools for building it. Now we’re going to talk about the two most difficult challenges: PATIENCE…

NOTE: be sure to read part 1 of this post before scrolling down! – – – OK guys, let’s continue our discussion on building a permission asset. Today we’re going to explore a list of 18 questions to help you assess the status of your current permission asset. (Don’t worry, you don’t have to answer them all right away!) But, some are yes/no, some are VERY penetrating, and some…

How many people are anticipating your marketing? Odds are, not many. And why should they? Most of your customers have been screwed over, sold on, marketed to, argued against, targeted, annoyed, persuaded, dishonored, pitched, pressured, bothered, interrupted, threatened and manipulated by too many companies too many times. And they’re tired of it. So, this means four things for your company: 1. Customers are in charge, not you. They don’t…

It’s OK to be dumb once in a while. After all, the word dumb means, “Unable to speak or ignorant.” So, it doesn’t mean you’re stupid. It just means you’re willing to admit that you don’t know everything. LESSON LEARNED: Smart people dare to be dumb. It’s more human. It’s more relatable. It’s more approachable. Now, that doesn’t mean you need to be dumb ALL the time! Just enough…

2008 is here! Hope you had a great holiday season and you’re ready to rock. It’s gonna be a GREAT year, too. Lots of cool stuff coming up I wanted to let everyone know about… FIRST… NametagTV.com, my new Online Television Network, is going on the air in the next several weeks! Stay tuned! SECOND… My next book (or books, I should say) is a series called The Approachability…

So, I’m on vacation for the next two weeks (my couch). However, I wanted to keep last week’s tradition alive since the feedback from the Ridiculously Long Lists was so positive! As such, I came up with five more lists. This should hold you over until I return on January 7th. See ya in ’08! Oh, and don’t forget to read all the lists from last week: 101 Lessons…

So, I’m on vacation for the next two weeks (my couch). However, I wanted to keep last week’s tradition alive since the feedback from the Ridiculously Long Lists was so positive! As such, I came up with five more lists. This should hold you over until I return on January 7th. See ya in ’08! Oh, and don’t forget to read all the lists from last week: 101 Lessons…

So, I’m on vacation for the next two weeks (my couch). However, I wanted to keep last week’s tradition alive since the feedback from the Ridiculously Long Lists was so positive! As such, I came up with five more lists. This should hold you over until I return on January 7th. See ya in ’08! Oh, and don’t forget to read all the lists from last week: 101 Lessons…

So, I’m on vacation for the next two weeks (my couch). However, I wanted to keep last week’s tradition alive since the feedback from the Ridiculously Long Lists was so positive! As such, I came up with five more lists. This should hold you over until I return on January 7th. See ya in ’08! Oh, and don’t forget to read all the lists from last week: 101 Lessons…