Blog
Real Communication Doesn’t Require Props
That’s the beauty of face to face. We don’t need money, we don’t need a degree, we don’t need four bars, we don’t need a password, we don’t need a router, we don’t need an outlet, we don’t need a screen, we don’t need a keyboard, we don’t need a converter, we don’t need an app, we don’t need a headset, we don’t need anything, really. Real communication doesn’t…
Are You A Shot Worth Taking?
There’s never been a better time to go our own way. Thanks to a throng of trailblazers, the indy ethic of not thinking commercial terms, not acting with mainstream instincts, is stronger than ever. Instead of cropping our conscience to fit this year’s fashion, we can go against the tenor of the times. We can offer a little opposition. Finally, there’s no gatekeeper, no permission police raising a…
It’s Never a Bad Idea to be a Good Customer
I once did an interview for a tabloid style business journal. When they sent a copy in the mail, I was excited to see that my headshot filled the entire front page. Having no expectation of getting that much ink, I called the art director to personally thank him. “Wow, nobody’s ever made my head the whole cover before.” And he said, “Nobody’s ever sent a high resolution photo…
The Answer to Every Question We Don’t Ask Is No
Entrepreneurs are notorious for having epiphanies. Those moments of truth. Crucial crossroads. Irreversible explosions of momentum after which business is never the same again. As a business owner, I’ve had dozens of epiphanies over the years, from creative droughts to financial meltdowns to media tipping points, all of which changed me forever. A few years ago, I made a decision that, in hindsight, might have been the smartest sales…
The Nametag Guy Live: Why Consistency Pays
LET ME ASK YA THIS… How consistent are you? LET ME SUGGEST THIS… For the list called, “62 Types of Questions and Why They Work,” send an email to me, and you win the list for free! * * * * Scott Ginsberg That Guy with the Nametag Writing, Publishing, Performing, Consulting [email protected] Never the same speech twice. Customized for your audience. Impossible to walk away uninspired. Now booking…
Watch Scott Ginsberg’s Show & Tell Style Interview for Brandtag Strategic Planning Crusades!
Today I stopped by the station to talk about brandtags. We focused on passion, making your organization more joinable and getting donors excited about your cause. Watch the interview here! LET ME ASK YA THIS… How are you making your mission more than a statement? LET ME SUGGEST THIS… For the list called, “21 Things I Learned While Spying on Myself,” send an email to me, and you win…
The Nametag Guy Live: Everybody is Somebody’s Somebody
LET ME ASK YA THIS… What’s your social experiment? LET ME SUGGEST THIS… For the list called, “62 Types of Questions and Why They Work,” send an email to me, and you win the list for free! * * * * Scott Ginsberg That Guy with the Nametag Writing, Publishing, Performing, Consulting [email protected] Never the same speech twice. Customized for your audience. Impossible to walk away uninspired. Now booking…
Commonality is the New Currency
The more divided our world gets, the more important sharing becomes. Our currency is commonality. On the positive side, the more evidence of sharing we have, the richer we become. The more collective touchpoints that unite us, the happier we become. The more connections we have with like-minded souls, the more normal we feel. And the more time we spend together, the more optimistic we become. On the negative…
Generosity Is Not A Technique
Among the fifty coffee shops in my neighborhood, Postmark Cafe is always slammed. Not just because the location is ideal, the wifi is free, the coffee is organic, the food is tasty, the staff is friendly, the music is cool and the art is inspiring. But because they donate one hundred percent of their tips to charity. Every month, they select a organization that does meaningful work in…
A Young Artist’s Guide to Playing For Keeps, Part 18
You’ve chosen an uncertain path. You’ve adopted an inconvenient lifestyle. You’ve embarked upon an unconventional journey. You’ve felt the voice inside you growing more urgent. You’ve committed yourself enough so you can’t turn back. IN SHORT: You’ve decided to play for keeps. This is the critical crossroads – the emotional turning point – in the life of every young artist. I’ve been there myself. I’m still there myself. I…