Happy birthday! Now try not to think of a polar bear.

Happy birthday! Now try not to think of a polar bear.

Holiday marketing campaigns used to be centered around joy, gratitude, appreciation and love. Now the universal sentiment that companies use to coerce customers is some version of:Just don’t screw it up. The message they’re sending is, love it or resent it, this special holiday is about covering your ass. This is the wrong kind of pressure to put on people. It comes from a narrow place of fear, scarcity and lack, rather than abundance and generosity and optimism. It’s not...
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When our industry is utterly indifferent to our dreams

Are you the kind of person who always felt a disharmony between how the industry works and how you work? You’re not alone. Many professionals feel this way. We’re not agreeable to having our pride and joy changed from beginning to end by producers, mangers, committees and other horsemen of the creative apocalypse. This is our art, damnit! The question we have to ask ourselves is:Can we find a balance between the two? Whatever industry we belong to, can we use...
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Yeah, well this time you got caught, you cheating bastard

Life has not cheated you. Because in order for it to have cheated you, it first needed to promise you something. But nothing was promised, and so no fraud was committed. It’s very hard for us to wrap our minds around this cold truth. Maybe because we enjoy being the victim of betrayal. Maybe because it reinforces our view of the world as an atrocious carnival of horrors that’s out to get us. Maybe because complaining about life’s unfairness earns...
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Treat the source, not the symptom

If you’re a growing company, there are an infinite amount of creative tactics for hiring more great people. Running hyper targeted social ads, securing press mentions about your cool, laid back culture, building out an email marketing campaign to applicants, getting listed on career communities, creating a social media presence that shows a fun day in the life of an employee, utilizing the referral networks of your current team, and connecting with professors at reputable business schools. My personal favorite is...
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Squeezed into the world right before the doors were closing

Coming of age in the nineties, before search engines, social media and digital technology existed, being an artist and doing business was profoundly different than it was today. Standard principles of production, marketing, sales and distribution were basically the same, but the path to success was longer, harder, more isolating and more expensive. In my teenage and college years, playing concerts, recording, promoting and selling my own albums was exhausting. Like when I had to kiss the ass of the...
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