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People are only taught to count the big things. Customers. Sales. Profits. Losses. Stuff like that. That’s why it’s so difficult to quantify the ROI on something like “approachability.” Because it’s a just an idea. It varies from person to person. But businesspeople must believe in the aggregate power of little things. “Do not despise the day of small beginnings,” as the old scripture explains. That’s why I suggest…

Buy Jeffrey Gitomer’s Little Gold Book of YES! Attitude on amazon.com today and get hundreds of dollars of free stuff from Jeffrey and 27 other top business leaders around the world… including me! The Little Gold Book of YES! Attitude is the newest addition to Jeffrey’s best selling Little Book Series, and gives you the critical tools you need to find, build, and keep a YES! Attitude for a…

I’ve never been much for textbook sales methods: 17 kinds of closes, 24 ways to overcome objections, you know, all that stuff. I’m not saying they’re wrong. Sales is sales. It’s just that much of the salesspeak seems manipulative. And businesspeople shouldn’t spend all their time practicing other existing methods, they should be developing systems of their own. So here’s mine: 1) Sell yourself to yourself. The sale before…

As someone who’s received a good amount of hate mail, plenty of criticism and yes, even death threats, today I’d like to talk about how to handle assholes. When someone acts mean or crudely to you, it’s because: *He thinks you dislike him *He is threatened by you *He is a jerk to everyone *You’ve given him a reason to dislike you Here’s how to handle this situation: 1….

It’s pretty obvious that I’m not a shy person. As such, I have no idea what it’s like walk into a room of strangers and be utterly crippled by communication apprehension. But sometimes I wish I did. See, I think it’s valuable for people – shy or not – to understand both sides approachability. That why I’ve read a lot of stuff on shyness over the years. Here’s 19…

LET ME ASK YA THIS… Did you see the look on those anchors’ faces?! * * * * Scott Ginsberg Author/Speaker/That Guy with the Nametag www.hellomynameisscott.com add to del.icio.us * digg it! * email this post

1. Health comes first. 2. Press the off button. 3. Drink more water. 4. Take breaks every 50 minutes. 5. Do breathing exercises. 6. Don’t let anyone monopolize your time. 7. Read more fiction. 8. Take off a Monday or Friday here and there. 9. Write on day one, edit on day two. 10. Ignore the 10; stick with the 90. 11. Age only matters if you’re a cheese….

So, I was hoping to have this AMAZING year-end post that (a) wrapped up everything I learned in 2006, (b) left you with a poignant point to ponder or (c) was really, really funny. But I got nothing. It’s been the busiest, craziest, most fun and most educational year of my life. And I’m tired. However, before I call it a year, I wanted to share one final story….

A surprisingly great resource for all things approachable is Cosmopolitan magazine. (My appreciation for this publication started this time last year when I wrote the quiz on approchability.) In their December 2006 issue, there’s a great article about group dynamics at parties. Perfect content for the holiday season: • It’s easier to break into larger groups because they aren’t as cohesive. • Trios are often reluctant to accept a…

Perhaps the folks at David & Goliath were right. I was googling “how to approach” and “approach tips” last night, and I couldn’t help but notice something: Most of the hits were articles about seducing, picking up and getting numbers from women. Actually, they weren’t even articles. Most were one page sales letters or extended pictches for seduction ebooks, 6 CD or 12 DVD attraction kits, workshops and the…