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The only judgment people can (honestly) make is how interacting with you made them FEEL. As such, emotion is the final arbiter of communication effectiveness. Which means you have a choice: Will people feel diminished, unaffected, or enlarged after their encounters with you? TRY THIS: Constantly ask yourself the question, “What new world could I open up for this person?” All it takes is one powerful insight, one thought-provoking…

“Nobody around here ever listens to me!” If you’ve ever said this before, there are two possible reasons why. First, maybe you’re surrounded by poor listeners. This is highly probable, as a large percentage of people suck at listening. Of course, that’s the easy way out – to blame everyone else. To complain, but take no personal responsibility. ON THE OTHER HAND: Has it ever occurred to you that…

Four words that changed my life forever: Nobody cares about you. I know. It’s hard to wrap your head around that concept. But it’s true. (Thanks to Handsome Steve Hughes for enlightening me on this highly scientific axiom.) Here’s the deal: People don’t care how good you are – they care how good you’re going to help them become. People don’t care what you’ve done – they care what…

Challenged minds expand. Challenged minds create lightbulbs. Challenged minds mobilize resources. AND HERE’S THE BEST PART: When you challenge people (constructively, that is) several cool things happen: 1. You gain clarity on their motives, intentions and beliefs. 2. They gain an opportunity to restate, reform and rethink their ideas. 3. Which catches their attention. 4. Which causes them to stop and think. 5. Which causes them to clarify their…

Listening isn’t just about saying the right thing at the right time. It’s also about NOT saying the WRONG thing at the WRONG time. LESSON LEARNED: In highly emotional situations, be careful not to fall into the trap of rote responses. They often come off as insincere and patronizing. And while you may THINK you’re listening, you’re actually doing more damage than if you had said nothing. I call…

Video not working? Click here for Adobe Flash 9. Watch the original video on NametagTV! LET ME ASK YA THIS… How do your words demonstrate ownership? LET ME SUGGEST THIS… For a list called, “26 Ways to Out Brand the Competition,” send an email to me, and I’ll send you the list for free! * * * * Scott Ginsberg That Guy with the Nametag Author, Speaker, Coach, Entrepreneur…

As someone who reads five books a week, the following is going to sound like a bold statement: I guarantee Chris Johnson’s new book, F#@% Therapy, is going to change the world. I don’t think I’ve ever said that about a book before. Read these eight keepers from my notes, and you’ll understand why… 1. What encroaches on your soul? 2. Once you stop wrapping your ego around unimportant…

Today must be media day! Last month Sonja Carberry from The Investors Business Daily interviewed me about elevating visibility, approachability and of course, Obama. Today the IBD printed her terrific article called Present a Real Presence in the Leaders & Success section. Lots of meaty, helpful suggestions about sticking yourself out there. Even a few quotes from the book! (shucks) LET ME ASK YA THIS… What’s your secret for…

So, less than an hour ago, I went straight from the ABC studio to the Starbucks across the street and they’ve already got the footage online! I heart technology. We had a blast. Watch the clip here. See ya at Bagels & Brainstorming at noon today! LET ME ASK YA THIS… How will you recession-proof your career? LET ME SUGGEST THIS… For the list called, “24 Ways to Out…

My friend John Jantsch from Duct Tape Marketing is the brains behind Make a Referral Week. This is an entrepreneurial approach to stimulating the small business economy … one referred business at a time. The goal for this week has been to generate 1000 referred leads to 1000 deserving small businesses in an effort to highlight the impact of a simple action that could blossom into millions of dollars…