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Wearing a nametag every day isn’t much of an accomplishment. Making a successful career out of it, is. That’s leverage. Killing two stones with one bird. And it all pivots on one question: Now that I have this, what else does this make possible? That’s not just a question, that’s a catapult. And if you’re willing to adopt leverage as a way of thinking, as a way of living…

Wearing a nametag doesn’t just encourage people to be friendly. It also invites people to stare at me, make fun of me, point at me, spatially violate me, yell at me, curse at me, share overly personal information with me, attempt to sell drugs to me, start fights with me, kiss me in the middle of a crowded bar, and on a few occasions, stalk me. No wonder nobody…

Humans don’t like to think, choose or remember. It’s too much work, takes too long and causes anxiety. That’s the upside of technology: You no longer need to remember or know things – only where to find those things. But you don’t always have a computer. Sometimes you have to depend on your brain. That’s why a nametag is a social gift. It’s one less name to remember. People…

This strategic planning crusade helps brands uncover who they are, what they change and why they matter. My client, Nestle Purina said: “Now we can bring our values to the forefront and make them ooze with personality and emotion!”  Brandtag solves two pervasive, expensive, real and urgent problems. First, it eliminates the problem of identity. It clarifies your mission. It gives your values personality. Second, it solves the problem…

The problem with laxatives is that we never learn how to push on our own. It feels good. It cleanses the system. And it gets the job done. But when we give ourselves a crutch we don’t need, we develop a limp we shouldn’t have. As artists, the goal is to get things moving without outside assistance. To fire inspiration into ourselves, instead of waiting for lightning to strike…

Wearing a nametag is surprisingly polarizing. I’ve had people refuse to go out in public with me because of it. I’ve had businesses refuse to let me in the door because of it. I’ve had strangers start fights with me because of it. I’ve had girls break up with me because of it. Good lord. It’s just a sticker. Or is it? Apparently for some people, it’s not a…

It’s amazing. Considering how much time, money and effort companies spend on customer service training; we’re never really taught to become better customers ourselves. Because in most of the day’s transactions, we’re the customers – not the servers. But if we truly want to have a joyful, remarkable experience, we can’t just sit back and wait for people to read our minds and make us happy. We have to…

LET ME ASK YA THIS… What’s your nametag? LET ME SUGGEST THIS… For a list called, “153 Quotations to Inspire Your Success,” send an email to me, and you win the list for free! * * * * Scott Ginsberg That Guy with the Nametag Author, Speaker, Entrepreneur, Mentor [email protected] Sick of selling? Tired of cold calling? Bored with traditional prospecting approaches? Buy Scott’s book and learn how to…

“I could never wear a nametag everyday!” That’s what people tell me. And I believe them. The only thing is, they already do. We all do. Each one of us wears a nametag every day of our lives. It’s just not always in the form of a sticker.Remember, it’s not a nametag: It’s an opening, an opportunity, an invitation, a gesture, a declaration, a conversation, an acknowledgment, an act,…

I was supposed to be Jessica. My parents were expecting a girl all along. Which makes total sense, considering how girlie I’ve always been: I cry at movies. I’m ultra sensitive. I’m touchy feely. I don’t care about sports. I hate beer. I’m not macho. I love shopping. I’m obsessed with my hair. I have way too many shoes. I’m the daughter they never had.Still, I’m proud to be…