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Tunnel of Love is a feature length concert documentary written, produced, directed and scored by Scott Ginsberg. The film explores the intersection of identity, belonging and creativity. Through live performances, playful and romantic exchanges, unexpected creative moments of conception and behind the scenes storytelling, Ginsberg’s film takes you on a heartfelt journey about what it means to be an artist, a romantic and an opportunist. Watch the trailer. Meet the creators. Go behind the scenes. See the…

All creativity begins with the moment of conception. That little piece of kindling that gets the fire going. That initial source of inspiration that takes on a life of its own. That single note from which the entire symphony grows. That single spark of life that signals an idea’s movement value, almost screaming to us, something wants to be built here. And so, in this blog series, I’m going to…

Anytime we create something and release it into the world, we can’t help but get attached to what it means for us. We get stars in our eyes. We see the potential, not the reality. After all, these ideas are our creative brainchildren. Our babies. Naturally, we’re a little attached.  The disappointing part is, we soon discover that most people aren’t as interested in our work as we want…

All creativity begins with the moment of conception. That little piece of kindling that gets the fire going. That initial source of inspiration that takes on a life of its own. That single note from which the entire symphony grows. That single spark of life that signals an idea’s movement value, almost screaming to us, something wants to be built here. And so, in this blog series, I’m going to…

I once coached a writer whose biggest challenge was creative procrastination.  She was a master of artfully creating constant distractions instead of working.  During our brain rental session, she showed me the list of her peer review team for her upcoming book. It was massive. At least twenty different editors intended to comment on her manuscript. Which seemed a bit excessive, considering for the scope of the book.  So…

What happens when we know who we are?  Everything.  That’s the upside of identity. Knowledge isn’t just power, it’s the engine of profit.  That’s why I’m so adamant amount branding. Because it’s not about what you sell, it’s about the story you tell. It’s about knowing who you are, who you aren’t, and making sure that you’re giving those values a voice through every touchpoint.  I recently consulted with…

Tunnel of Love is a feature length concert documentary written, produced, directed and scored by Scott Ginsberg. The film explores the intersection of identity, belonging and creativity. Through live performances, playful and romantic exchanges, unexpected creative moments of conception and behind the scenes storytelling, Ginsberg’s film takes you on a heartfelt journey about what it means to be an artist, a romantic and an opportunist. Watch the trailer. Meet the creators. Go behind the scenes. See the…

Entrepreneurs must diversify and expand their offerings to broaden their appeal. After all, the more appealing you are to the more people, the more you will be sought out.  And so, we’re obliged to constantly reexamine the smallest revenue centers of our enterprise. To make sure everything we do leads to something else we do. And to pose the crucial leverage question, now that I have this, what else…

All creativity begins with the moment of conception. That little piece of kindling that gets the fire going. That initial source of inspiration that takes on a life of its own. That single note from which the entire symphony grows. That single spark of life that signals an idea’s movement value, almost screaming to us, something wants to be built here. And so, in this blog series, I’m going to…

All creativity begins with the moment of conception. That little piece of kindling that gets the fire going. That initial source of inspiration that takes on a life of its own. That single note from which the entire symphony grows. That single spark of life that signals an idea’s movement value, almost screaming to us, something wants to be built here. And so, in this blog series, I’m going to…