If you can help the client forget she’s a client, everybody wins.
Try a few of these.
Instead
of applying your rigid methodology, just sit down, look people in the eye ask
them what they want to do, and what would make them happy.
Instead of bludgeoning people with facts and theories, just
talk like people talk, listen as loudly as you can, and remember that they’re
human just like you.
Instead of breathing deep sighs that make people feel like
an inconvenience, make the daily chore of being a client more fun.
Instead of trying to minimize call time, hold a contest to
see who can interact with clients on the phone for the longest duration.
Instead of waiting for permission to warm up to each other, just
cut the crap and connect on a personal level that’s unrelated to business.
Client service? Try a little amnesia.