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1. Stop wasting your time … advertising. If people always hear FROM you instead of ABOUT you, you’re doing something wrong. AS OSCAR WILDE SAYS: The only thing worse than being talked about is (not) being talked about. 2. Stop wasting your time … trying, in general. If someone uses the word “trying” a lot, he probably ISN’T. AS YODA SAYS: There is no try. Only do or do…

TODAY ONLY – Tuesday May 6th! Buy Jeffrey Gitomer’s The Sales Bible: NEW EDITION — The Ultimate Sales Resource on Amazon.com TODAY, and get hundreds of dollars of bonus items from Jeffrey and 40 other top business leaders around the world…including me! Since the initial publication of The Sale Bible in 1994, Jeffrey Gitomer has raised himself into the position of sales powerhouse with huge success around an inventively…

LET ME ASK YA THIS… What’s your philosophy on people? LET ME SUGGEST THIS… For a list called “34 Cultural Trends that (should) Change Your Business,” send an email to [email protected] and I’ll do my best to enlighten you 🙂 * * * * Scott Ginsberg That Guy with the Nametag [email protected] What’s YOUR approach? Join The Nametag Forums! Share stories, best practices and connect with a like-minded community…

“Why are they talking to THAT idiot?!” you scream at the TV. “Channel 5 should be interviewing ME! I’m the smart one when it comes to that topic!” Well, yes, that may be true. You certainly may be the smart one. But there’s a LOT of people out there who are smart. Which means being smart isn’t enough. So, the real question is: Are you funny? Are you likable?…

Want to know the secret to email follow up? TWO WORDS: Subject line. Because that’s the only thing customers see. Because that’s the only thing customers have the time to read. Because that’s the only thing customers will use to decide whether or not to open it. Because that’s the only way you can immediately differentiate yourself in their inbox. So, it has to be engaging, interesting, curious and…

Video not working? Click here for Adobe Flash 9! Join the online discussion in The Nametag Forum about this video here! LET ME ASK YA THIS… How are you taking your customers behind the scenes? LET ME SUGGEST THIS… For a list called “10 Ways to Help Your Customers to Know YOU,” send an email to [email protected] and I’ll show you the way! * * * * Scott Ginsberg…

You know The Golden Rule. THE QUESTION IS: How, specifically, do you practice it every day? The bad news is, most people don’t. The good news is, if you’re stuck, here are a few suggestions: ACT like the kind of friend YOU’D want to turn to at 2 AM. ANSWER the kinds of questions YOU’D want to ask. BE the kind of salesperson YOU’D want to buy from. BEGIN…

Hey, today is my 800th post! Sweet. Thanks to Andy for the video. LET ME ASK YA THIS… When did someone challenge YOUR identity? LET ME SUGGEST THIS… Share your experience here! * * * * Scott Ginsberg That Guy with the Nametag Need help figuring out how you roll? If so, perhaps I could help on a more personal, one-on-one basis. Rent Scott’s Brain today!

Maybe you differentiate through … your service. By making it quick. By making it unexpectedly responsive. By making the mundane into memorable. Like Nashville’s Hotel Preston, which, instead of just a bible, offers a choice of 10+ religious books to ANY guest who asks. Wow! Maybe you differentiate through … your diagnosis. By noticing new patterns. By challenging people to reexamine their assumptions. By seeing what others can’t see…

Growing bigger ears isn’t just about what you DO. It’s also about what you DON’T DO. 1. Don’t react. Respond coolly, objectively and non-judgmentally. 2. Don’t think. Just perceive without interpreting or labeling. 3. Don’t perform. Because some people view listening as a performance. 4. Don’t tell someone not to feel a certain way. This cheats her out of having her feelings. 5. Don’t get bored. Because that means…