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The beauty and power of … The Pause
Listening is PAUSING. And silence is a beautiful thing. So, if you want to grow bigger ears, you’ve got to learn to appreciate the value of stillness. I suggest the following Pausing Practices for listening success: PAUSE … before you give an answer. Take your time. Think about your response. Choose your words carefully. Let the silence speak to you. Demonstrating contemplation shows respect to the questioner. PAUSE… after…
Adventures in Nametagging: KC Style
OK, so, this HAS to be on my list called: “Top Ten Things That Have Ever Happened After One Of My Speeches” Rick, the president of the KC CVB, came right up to my book table, ripped open his shirt and showed me HIS nametag tattoo. Zoinks! Thanks for making my week, Rick. Man. After 2,787 days, I thought I was the only one. So much for being original!…
Stop using the word “try”
People who use the word “try” a lot usually don’ t accomplish much. YODA WAS RIGHT: “There is no try. Only do, and do not.” So, instead of “trying,” consider modifying your vocabulary with these substitutes: 1. I am… 2. I will… 3. I intend to… 4. My goal is to… 5. I’ll give it my best… 6. I’m getting better at… 7. I did the best I could……
NametagTV: Complaints are Opportunities
Video not working? Click here for Adobe Flash 9! To watch the original video and join the discussion on The Nametag Forums, click here! LET ME ASK YA THIS… How do you make it easy for customers to complain? LET ME SUGGEST THIS… For a list called, “33 Ways to Approach Unhappy Customers,” send an email to me and I’ll send you the list for free! * * *…
What do you see when you see people?
Every time you encounter a stranger, you unconsciously project (via your attitude, verbiage, body language, etc.) your answer to the following question: What do you see when you see people? o A sale? o A mark? o A color? o A threat? o A gender? o A brother? o A statistic? o A neighbor? o A human being? o A fifty-dollar bill? o A potential friend? o A potential…
I just can’t help but to…
It’s not about “marketing.” It’s not about “branding.” It’s not about “PR.” It’s about IDENTITY. Much better word. It comes from the Latin identere, which means “over and over.” So, when you’re trying to pinpoint your unique value – as an entrepreneur, as creative professional, as a PERSON – you need to discover your defaults. The stuff you just DO. The stuff you can’t NOT do. The stuff you…
How to Make Your Email More Approachable, Part 1
1. Mix the medium. If the subject matter of your email is urgent, instead of emailing the person back, just pick up the phone and call. This is unexpected and usually appreciated. ASK YOURSELF THIS: Would this message be better communicated over the phone? 2. Use enticing subject lines. If you want people to open your emails FIRST, consider titling your messages with phrases like, “I saw something that…
37 Words that Should NOT be in Your Company Name
Hello! My name is Bob Johnson. I’m the owner of a company called ACX Advertising Advisors Unlimited. Greetings! My name is Sharon Smith. I’m here with Super Creative Communications Corporation International. Good morning! My name is Randall Stevens. I represent Industrial Graphic Management Solutions and Investments Company. Howdy! My name is Janet Bishop. I’m the CEO of Premiere Branding, Marketing, Advertising Communications and Investments. No. No, no, no, NO!…
NametagTV: The Listening Environment
Video not working? Click here for Adobe Flash 9! To watch the original video and join the discussion on The Nametag Forums, click here! LET ME ASK YA THIS… How are you using your ears as a sales tool? LET ME SUGGEST THIS… For a list called, “31 Questions to Test Your Listening Skills,” send an email to me and I’ll send you the list for free! * *…
On punching people in the face
You can’t count on people to connect the dots. Not any more, at least. Here’s why: 1. There are an infinite amount of messages, noise and choices. 2. Attention spans are rapidly diminishing. 3. People (seem to) have ZERO time. 4. People (seem to) have even less patience. 5. Service offerings are poorly defined. 6. Nobody (really) knows what you actually do. 7. And customers crave simple. So, you…