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1. Create a movement. Not a company. Not a product. Not a service. A movement. This requires a significantly higher level of passion, inner fire and tolerance for ambiguity. The cool part is, it’s more rewarding, more fun and more engaging. The challenging part is, you sleep a lot less. Oh well. Are you building a following? 2. Create a referral-rich environment. Several ways to do this. First, people…

“I bow to you.” That’s the literal translation of the Sanskrit word namaste. And although it’s primarily used as a greeting or salutation in Indian, Buddhist and Asian cultures/faiths, there’s no reason you can’t embrace the spirit of namaste in your own daily life. I first experienced this philosophy when I started taking Bikram Yoga. At the end of each class – right before our instructor walked out of…

LET ME ASK YA THIS… What did you write today? LET ME SUGGEST THIS… For the list called, “9 Things Every Writer Must Do Every Day,” send an email to me, and I’ll send you the list for free! * * * * Scott Ginsberg That Guy with the Nametag Author, Speaker, Coach, Entrepreneur [email protected] Never the same speech twice. Always about approachability. Watch The Nametag Guy in action…

Today we’re going to wrap up our discussion becoming known as the most approachable person in your organization. (If you haven’t read Part 1, Part 2 and Part 3, knock yourself out.) So, whether you’re an office professional, middle manager, C-level executive or part of the overnight cleaning crew, executing these strategies will accomplish three goals: (1) Boost the net worth of your human capital (2) Attract MORE attention,…

1. Act overworked, annoyed and irrational. That way people will stop asking you so many damn questions. 2. Be pervasively unpredictable. 3. Cling to any available shred of power. 4. Completely ignore the self-interest of everyone but yourself. 5. Create an environment where people are afraid to ask questions. 6. Demonstrate complete and utter unwillingness to understand how other people experience you. 7. Exude a constant sense of scarcity…

Video not working? Click here for Adobe Flash 9. Watch the original video on NametagTV! LET ME ASK YA THIS… How are you branding your service? LET ME SUGGEST THIS… For a list called, “12 Ways to Out Service the Competition,” send an email to me, and I’ll send you the list for free! * * * * Scott Ginsberg That Guy with the Nametag Author, Speaker, Coach, Entrepreneur…

The formula for authentic, approachable leadership is simple: Heart Over Handbook, Soul Over Script. That means you need to be CONSISTENT. Because consistency is far better than rare moments of greatness. That means you need to maintain INTEGRITY. Because people are listening to the sound of your actions. That means you need to articulate your BOUNDARIES. Because if you don’t set healthy boundaries for yourself, people will set them…

LET ME ASK YA THIS… How much money are you losing by being anonymous? LET ME SUGGEST THIS… For the list called, “101 Ways to Create a Powerful Web Presence,” send an email to me, and I’ll send you the list for free! * * * * Scott Ginsberg That Guy with the Nametag Author, Speaker, Coach, Entrepreneur [email protected] Never the same speech twice. Always about approachability. Watch The…

Today we’re going to continue exploring practices to help you become known as the most approachable person in your organization. (If you haven’t read Part 1 and Part 2, knock yourself out.) So, whether you’re an office professional, middle manager, C-level executive or part of the overnight cleaning crew, executing these strategies will accomplish three goals: (1) Boost the net worth of your human capital (2) Attract MORE attention,…

Have you ever stared at yourself in the mirror, half-naked, for ninety minutes straight? It’s painful. Not physically. But emotionally and spiritually? MAN. It hurts like hell. That’s why I love practicing yoga: There’s no escape. No leaving the room. No averting your gaze. No shutting your eyes. Just a forced confrontation with your physical truth – scars, stretch marks, badonkadonks and all. And I think that’s part of…