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What if you gave customers NO choice?
Remember when there was only ONE flavor of Doritos’s? Those were the days. Now, you can enjoy any of the following new flavors: Nacho Cheese, Cool Ranch, Blazin’ Buffalo & Ranch, Fiery Habanero, Natural White Nacho Cheese, Poppin’ Jalapeño, Ranchero, Salsa Verde, Smokin’ Cheddar BBQ, Spicy Nacho, Spicy Squirrel, Toasted Corn, Zesty Taco, Triple Bacon Cheeseburger, Sizzlin’ Picante, Hot Wings & Blue Cheese, Spicy Sweet Chili… It never ends….
What would happen if people didn’t have to “be careful what they say” around you?
My favorite scene in Meet The Fockers is when Ben Stiller gets stuck baby-sitting Little Jack. Searching for anything to keep his infant nephew entertained, Focker resorts to singing a broken version of Mockingbird: “And if that mockingbird don’t sing, Greg is gonna buy you a diamond ring … and if that diamond ring gets sold, Greg is gonna feel like a … big asshole.” At which point Little…
Use Baitless Hooks: 9 Practices for Process-Oriented Creativity
Thomas Edison was a fisherman. Sure, he was the world’s greatest inventor, too. But fishing was his thing. His territory. His place. His solace. And in those days, fishing was serious business. A man could never be disturbed while he was fishing. Fast-forward to a few centuries later. If you take the official tour at the Edison Winter Estate in Ft. Meyers Florida, you might get a chance to…
A Short Course In Just About Everything
Want to be an effective listener? Just take notes. Want to be an effective speaker? Just be funny. Want to be an effective writer? Just bleed your truth. Want to be an effective coach? Just dance in the moment. Want to be an effective leader? Just be an amazing person. Want to be an effective salesman? Just transfer your passion. Want to be an effective manager? Just read Dilbert….
How do I approach my coworker or boss with a concern?
FIRST: Pinpoint self-interest. Let me share four words that changed my life forever: Nobody cares about you. I know. It’s hard to wrap your head around that. But it’s true. People don’t care how good you are – they care how good you’re going to help them become. People don’t care what you’ve done – they care what you’ve learned, and how those lessons can help them. And people…
NametagTV: Sales Best Practices, Vol. 1
Video not working? Click here for Adobe Flash 9. Watch the original video on NametagTV! LET ME ASK YA THIS… Who will meet your next customer before you will? LET ME SUGGEST THIS… For a list called, “12 Ways to Out Service the Competition,” send an email to me, and I’ll send you the list for free! * * * * Scott Ginsberg That Guy with the Nametag Author,…
How much money are you losing by being TOO competitive?
I play intramural kickball on Sundays. The name of our team is Balls of Steel. The gi-normous aluminum balls are compliments of yours truly. It’s totally cool. About fifteen of us show up each week – guys AND gals from all walks of life – anywhere between 22-40 years old. We bring lounge chairs; dogs, radios, snacks, coolers, and we hang out in the park all afternoon and just…
The Nametag Guy LIVE: On Passion
LET ME ASK YA THIS… What’s under your fingernails? LET ME SUGGEST THIS… For the list called, “86 Passion-Finding Questions to Get Other People to Talk about What They LOVW,” send an email to me, and I’ll send you the list for free! * * * * Scott Ginsberg That Guy with the Nametag Author, Speaker, Coach, Entrepreneur [email protected] Never the same speech twice. Always about approachability. Watch The…
How to Start a Revolution
Biography isn’t destiny. Challenge yourself to abandon popular delusions, banish childhood labels and break the veil. You need to continue to evolve. You need to deprogram your mind. To detoxify your thinking, disconnect all shackles, drop your training and dismantle old assumptions. Because if you DON’T do that – if you don’t eliminate old answers, rewrite your scripts and escape narrow definitions – you will never heal the damage…
How do I approach complainers?
If you work with one of those delightful people whose sole purpose in life is to flood your mental landscape with complaints, consider these five practices for approaching them with comfort and class: 1. Appreciate their value. Yes, complaining is unattractive. Yes, complaining solves nothing. Yes, complaining makes you want to drown yourself in the water cooler. Still, there is some validity in listening closely to what people are…