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Video not working? Click here for Adobe Flash 9! Watch the original video on NametagTV! LET ME ASK YA THIS… How much money is being boring costing you? LET ME SUGGEST THIS… For a list called, “30 Ways to become the Most Interesting Person You Know,” send an email to me, and I’ll send you the list for free! * * * * Scott Ginsberg That Guy with the…

People think my parents are crazy. Which, if you think about it, kind of makes sense. Because when someone hears my story, one of the first questions asked of my parents is: “Wait, you let your kid wear a nametag everyday? Are you INSANE?” And usually, my parents just laugh. They get this question all the time. Hell, it’s been nine years. But the cool part is the way…

You might be the best communicator in your office. You might be the greatest conversationalist at your company. You might be the warmest, friendliest, most approachable employee around. But none of that matters if your coworkers aren’t in a state of receptivity. You could have the fastest service in the industry. You could have the slickest sales pitch on the streets. You could have the funniest, most polished and…

In my humble opinion, I want four (types of) things to happen: 1. SEARCH RESULTS. First and foremost. The instant barometer of your brand. Because if you don’t exist on Google, you don’t exist. And ideally, you’d like people to see as many of the following hits at the highest possible ranking: o Content demonstrating your unique expertise. Blog posts. Articles. Newsletters. Whitepapers. Ebooks. Tweets. All of which fall…

How you respond to conversational interruptions is a powerful indicator of your character, patience and approachability. Consider these five practices for approaching people who always interrupt you: 1. Press the “resume button”. When someone hijacks the conversation from you, make sure to return to where you left off. Depending on your relationship WITH and the personality OF the interrupter, your “resume button” could be: *Polite: “May I continue with…

Names are everything. Your name is your truth. Your name is your identity. Your name is the very first (and, ideally) the ONLY label that you, as a human being, should be known for. For that reason, after 3,135 days of wearing a nametag, here’s what I’ve discovered: When people know each other’s names, the rules change. Wow, Scott, is ALL your material this deep? I know. Super obvious,…

“I believe this! I can do this! I want to try this!” That’s what your readers, listeners, viewers, subscribers and audience members need to think after they’ve been exposed to your ideas. That they can take action. In a non-legal sense, of course. Otherwise, your material, ideas and presentations are nothing but motivational garbage. Inherently impressive and interesting, yet clearly irrelevant and inapplicable. That’s the BIG mistake made by…

I get that question a lot. And if I had enough time to give my (full) answer to everybody who asked, here’s how it would go: How long did it take you to launch your business? That depends on what you mean by the word ‘launch.’ If, by “launch” you mean, “Come up with your idea,” it took about three seconds. If, by “launch” you mean, “Realize that your…

1. Be trusted to represent people’s interests, even when they’re not around. This will encourage people to confide in you, even when YOU’RE not around. PRACTICE: Don’t act embarrassed. If someone asks you a question about a potentially uncomfortable topic, don’t try to diffuse the discomfort by making a joke out of it. That tactic only works in reverse and makes the conversation more uncomfortable. Instead, work on your…

1. Acknowledge the common fears of your listeners. Help them realize they’re not the only ones who are scared. Then, share that YOU were scared, and how you overcame it. 2. Give it away. As a Thought Leader, projecting a sense of scarcity isn’t attractive. Just dump every relevant fact. Fear not that your value will be reduced. 3. Be as detailed as possible. The more details you provide,…