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The word “inspire” derives from the Latin inspiraire, which means, “to breathe into.” So, I’m curious: What are YOU breathing into people? Hope? Happiness? Passion? Permission? Creativity? Confidence? I know. Kind of tough question. And if you can’t think of your answer right away, don’t sweat it. WHAT you breathe into people isn’t as important as THAT you breathe into people. Unless you have a high-garlic diet. HERE’S THE…

Consistency – despite convenience and comfort – creates uncracked character. Unfortunately, I can’t teach you (or your company) how to be or stay consistent. What I can do is give you some questions to ask yourself, your coworkers and your organization that will increase the PROBABILITY of consistency. Consistency between: Your choices and your core. Your decisions and your dominant reality. Your message and your mentality. That’s what enables…

1. Foster customer activity. Especially during long wait times. Giving the customer something to do that enfolds him in the effort and tempers impatience. For example, at Six Flags, they play non-stop cartoons while you wait in 45-minute roller coaster lines. At the Vegas airport, they loop entertaining PSA’s about airport safety starring famous performers like Rita Rudner, Blue Man Group and CarrotTop. What activity could you involve your…

1. Build up a critical mass of interest. Now that you’ve attracted people’s attention, you’ve got to KEEP their attention by being interesting. I won’t go into all the details here, but there IS a formula for becoming the most interesting person you know. Read it. Memorize it. Live it. How are you keeping yourself fascinating? 2. Be Shoulder Angel. Remember in the cartoons when the little devil/angel would…

How you spend your day – literally, hour by hour – will determine how much money you make, how happy you are, how healthy you are and how successful you become. Period. Amen. Q.E.D. Here are 38 ways to make TODAY the best day of your life: 1. Today, accomplish three highly valuable activities. 2. Today, achieve small victories. 3. Today, add value to yourself. 4. Today, approach everything…

1. Action isn’t just eloquence, it’s credibility. And it’s rare. So if you make it your practice to actually execute your ideas quickly, you’ll be ahead of 90% of the world. What have you taken action on today? 2. Be careful not to set too low a price point for your own value. It’s hard to raise it back up. Are you charging enough? 3. Be fierce and original…

PICTURE THIS: Somebody just finishes interacting with you. Phone, email, in person, Twitter, whatever. And this person could be a customer, coworker, colleague, manager or employee. Five minutes later, she walks into the bathroom with her best friend. And she starts telling her friend all about how she experienced you, AND how she experienced herself when she was with you. From five minutes ago. Now, here’s the twist: During…

Video not working? Click here for Adobe Flash 9. Watch the original video on NametagTV! LET ME ASK YA THIS… When was the last time you were your own customer? LET ME SUGGEST THIS… For a list called, “12 Ways to Out Service the Competition,” send an email to me, and you win the list for free! * * * * Scott Ginsberg That Guy with the Nametag Author,…

Almost everyone deals with one. A bully. A tyrant. A toxic person. A pain in the ass. You know, a jerk. THE BAD NEWS IS: It’s part of life. It’s part of having a job. It’s part of working with people. THE GOOD NEWS IS: You have a choice in how you respond to these people. Today we’re going to explore the most effective attitudes and responses for approaching…

Congratulations! You got the job interview. So, now that you bought a new suit, got a fancy haircut, did all your homework, read all the career books, practiced answering interview questions and recited enough positive affirmations to make Anthony Robbins cringe, there’s only ONE thing left to remember: You’re NOT there to answer their questions. Let me repeat that. You’re NOT there to answer their questions. Instead, here’s why…