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1. Applicability is the bridge between information and insight. Anyone can be a vending machine of good information. Only a true thought leader could bridge the gap. The difference is: Information is just content; insight is a penetrating mental vision. Which one do you deliver? 2. Execution is the bridge between creativity and innovation. Everybody is creative. My five-year-old nephew is creative. That’s the easy part, since creativity is…

Abrasives. Automotive accessories. Bearings. Building supplies. Cattle. Chemicals. Coffee beans. Computer Hardware. Converters. Envelopes. Fertilizer. Grain. Industrial metals. Insurance. Laboratory equipment. Minerals. Oil. Office supplies. Precious metals. Salt. Soybeans. Sugar. Textiles. Wheat. Wool. These things are commodities. Common products customers can buy anywhere. And if you’re in the business of selling them, you’re in trouble. Especially now, when the available choices for products and services are infinite. That’s the…

“Wow, that takes balls.” That’s what people tell you. When you do something crazy. When you go full time as an artist. When you take the entrepreneurial plunge. That it requires balls. Cujones. Courage. Moxie. The willingness to step up and stick yourself out there. I agree. I think it absolutely takes balls to change the world. But. Having balls (alone) isn’t enough. As Lawrence Fishburne said in Boyz…

LET ME ASK YA THIS… Will your brand fade away? LET ME SUGGEST THIS… For list called, “26 Ways to Out Brand the Competition,” send an email to me, and you win the list for free! * * * * Scott Ginsberg That Guy with the Nametag Author, Speaker, Entrepreneur, Mentor [email protected] Nobody seeing YOUR name anywhere? Bummer. Perhaps my monthly mentoring program would help. Rent Scott’s Brain today!

There’s a fine line between boundary management and self-righteous entitlement. As Diane Draher wrote in The Tao of Inner Peace, “We must never let a cause, organization or a relationship so complete eclipse our lives that we forget who we are.” LESSON LEARNED: If you’re going to stand your ground, make sure you’re not stepping on people’s toes. Consider these ideas for walking the fine line: 1. Commitment can…

After an hour of deliberation, I couldn’t come up with a clever way to start this blog post. So, I’m just going to start. Hope these seven ideas light a fire under your ass and inspire you to start whatever you’ve been thinking about starting. 1. Poll your past. Think about the last five things you started. From relationships to art projects to work habits to fitness goals. Write…

1. “Don’t put all your eggs in one basket.” I say: “Put all your eggs in one basket, then guard that basket with your life and make sure the savages with frying pans and eggbeaters stay away.” Meanwhile, make sure you dance the fine line between risky and reckless. One is sticking yourself out there – the other is leaving yourself out there. One is adventure accompanied by danger…

“Morning Karen! I just wanted to personally thank you for taking the time out of your busy schedule yesterday to talk to me about the Senior Toilet Cleaning position with The Packlebush Proctology Clinic. After speaking with you and the group – and considering the other four loser applicants I saw in the waiting room – I believe I’d be the perfect candidate for the job. And I hope…

Being an entrepreneur is risky. That’s actually the definition of the word: “One who undertakes risks.” The challenge is negotiating the fine line between riskiness and recklessness. If you don’t, you may end up going bankrupt. Today we’re going to explore the distinction between these two ends of the entrepreneurial spectrum: RISKY is sticking yourself out there. RECKLESS is leaving yourself out there. LET ME ASK YA THIS: Are…

Do you want to dramatically shrink your creative output? Are you seeking to smother your brain’s finest impulses? How about removing any shred of hope for innovative thinking at your organization? Fantastic! Consider incorporating the following ten silent dialogues into your daily lexicon of self-limiting language. Soon, you’ll be talking yourself out of your next great idea quicker than you can say, “That’ll never work!” 1. “That’s stupid!” Always…