Ideas are free, execution is priceless.

Determining the market value of your talents is difficult. Pinpointing the vehicle of your uniqueness requires the intersection of two types of understanding. Knowing thyself, and knowing thy customer. Here are a few questions that have been helpful in the appraisal of my own value, both as an entrepreneur and an employee. Let’s start with the first category. Knowing thyself. What is everybody always asking you about? What do…

My old newsletter used to go out to twenty thousand people worldwide. This was over a decade ago, when email marketing wasn’t quite as sophisticated as it is today. However, that permission asset was a powerful source of leverage for my business. The case study that comes to mind was inspired by a piece of advice my mentor gave me. He told me that anytime you launch something new,…

Here’s the text of an actual email that showed up in my inbox. Scott, our chamber of commerce recently ordered new name tags with the new logo for all the directors and staff. Some of the directors are very pleased with their nametags, while others are not so impressed. We have written an article for our newsletter on the benefits of wearing of nametags, as per the article on…

Desire doesn’t have to be specific or passionate to be real. It’s okay to want something from a place or simplicity and generality. Just because we don’t check the boxes of white hot longing and obsession doesn’t mean our feelings aren’t legitimate and shouldn’t be honored. The challenge is, we buy into these culturally sanctioned stories about what our desires should look like. Unwritten rules about what’s okay to…

If it’s true that you can’t love anybody until you love yourself first, then the opposite must also be true. You can’t hate anybody until you hate yourself first. Look around. Anytime you observe someone acting in a hateful way towards others, that’s not an accident. It’s a release valve. They’re trying to pay the pain forward. Because when you hate yourself, the only thing that makes you feel…