Giving Birth to Your Creative Brainchildren

May 07, 2012 1:01 PM

Tomorrow I’m releasing eight new books on Kindle.

All digital. All daily devotionals. All $0.99 each, or $0.00 this week for Prime Members.

And the point is, it’s not
about being prolific.

Artists who
create massive amounts of output in their careers do it for reasons far beyond
the typical chest beating, attention craving, score keeping and money making. We
ship, ship and keep shipping for a number of profound reasons.

It’s not just about spawning, it’s about stretching. Stepping outside of what’s comfortable, constantly
creating something new, living larger than your labels, that’s how you grow as
a person. But if you never make anything, you never find out who you are.

It’s not just about executing, it’s about elevating.
Running up the score on your
resume doesn’t matter if you’re not getting better, smarter, stronger and sharper
with every new thing you create. But if the work never improves, you’re just
running in place.

It’s not just about purging, it’s about providing. When
you die, plan to leave behind a body of work, not just a body. Until then,each artistic milestone you pass is another piece of your
legacy. But if you do it right, it will live forever.

It’s not just about content, it’s about commitment. The guts to stay in the game, show up every day
and ship no matter what, will earn respect for the work and, more importantly,
for the backbone behind it. But if you lack continuity, the content won’t
matter.

It’s
not just about money, it’s about mandate.Most artists do what they do because they’re ugly when they don’t. It’s central
to who they are. It’s their spiritual imperative to make art. But if they don’t
create, they don’t feel alive.

It’s
not just about entertainment, it’s about expression.The purpose of art isn’t just to please people, it’s to
project ideas and feelings.To share a sense of life and an index
of human values. But with only a few pieces of work, you can’t express the
whole picture.

As an artist, as you continue to ship more and more great
work, never forget that giving birth to your creative brainchildren is only the
beginning.

Look for the new books tomorrow!

LET ME ASK YA THIS…

What did you ship today?

LET ME SUGGEST THIS…

For the list called, “6 Ways to Out Answer Your Competitors,” send an email to me, and you win the list for free!

* * * *

Scott Ginsberg

That Guy with the Nametag

Writing, Publishing, Performing, Consulting

[email protected]

My job is to help companies make their mission more than a statement, using limited edition social artifacts.