The path toward deepening the container of self
How much are you paying to learn about your customers?
My old newsletter used to go out to twenty thousand people worldwide. This was over a decade ago, when email marketing wasn’t quite as sophisticated as it is today. However, that permission asset was a powerful source of leverage for my business. The case study that comes to mind was inspired by a piece of advice my mentor gave me. He told me that anytime you launch something new, get as many reps as you can, as quickly as you...
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Usefulness will arrive in many unexpected forms
Here’s the text of an actual email that showed up in my inbox. Scott, our chamber of commerce recently ordered new name tags with the new logo for all the directors and staff. Some of the directors are very pleased with their nametags, while others are not so impressed. We have written an article for our newsletter on the benefits of wearing of nametags, as per the article on your website. Would you have a photo of yourself wearing a...
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Our feelings aren’t facts, but they’re still ours
Desire doesn't have to be specific or passionate to be real. It's okay to want something from a place or simplicity and generality. Just because we don't check the boxes of white hot longing and obsession doesn't mean our feelings aren't legitimate and shouldn’t be honored. The challenge is, we buy into these culturally sanctioned stories about what our desires should look like. Unwritten rules about what’s okay to want, or not want, and to what degree. And we think...
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Wow, that person must be in a lot of pain right now
If it's true that you can't love anybody until you love yourself first, then the opposite must also be true. You can’t hate anybody until you hate yourself first. Look around. Anytime you observe someone acting in a hateful way towards others, that's not an accident. It's a release valve. They're trying to pay the pain forward. Because when you hate yourself, the only thing that makes you feel better is getting other people to feel the same way as...
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You can check out any time you’d like, but you can never leave
My mentor had habit of asking penetrating questions that rocked me to my core. One in particular stuck with me, which he originally asked when I was trying to end an unhealthy relationship. Are you allowing this person to create a future with you that you’re obligated to be a part of? Not an easy thing to ask yourself. But what he was trying to teach me was, don't let the wrong people contribute too much to the things that...
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