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PICTURE THIS: Somebody just finishes interacting with you. Phone, email, in person, Twitter, whatever. And this person could be a customer, coworker, colleague, manager or employee. Five minutes later, she walks into the bathroom with her best friend. And she starts telling her friend all about how she experienced you, AND how she experienced herself when she was with you. From five minutes ago. Now, here’s the twist: During…

Video not working? Click here for Adobe Flash 9. Watch the original video on NametagTV! LET ME ASK YA THIS… When was the last time you were your own customer? LET ME SUGGEST THIS… For a list called, “12 Ways to Out Service the Competition,” send an email to me, and you win the list for free! * * * * Scott Ginsberg That Guy with the Nametag Author,…

Almost everyone deals with one. A bully. A tyrant. A toxic person. A pain in the ass. You know, a jerk. THE BAD NEWS IS: It’s part of life. It’s part of having a job. It’s part of working with people. THE GOOD NEWS IS: You have a choice in how you respond to these people. Today we’re going to explore the most effective attitudes and responses for approaching…

Congratulations! You got the job interview. So, now that you bought a new suit, got a fancy haircut, did all your homework, read all the career books, practiced answering interview questions and recited enough positive affirmations to make Anthony Robbins cringe, there’s only ONE thing left to remember: You’re NOT there to answer their questions. Let me repeat that. You’re NOT there to answer their questions. Instead, here’s why…

1. Articulate strategy and ideas in plain language. The less jargon you use, the more engaging you become. PRACTICE: In the writing world, shorter sentences get read. In the speaking world, shorter sentences get HEARD. So, think like a writer. Watch those long and cumbersome sentences. Don’t construct your ideas in a way that overburdens people’s brains. For example, some leaders/managers spew one idea after another. Meanwhile, listeners are…

So much so that, without it: People will not buy from you. People will not listen to you. People will not open up with you. People will not put their trust in you. People will not take you seriously. People will not consider your ideas. People will not seek out your opinion. People will not tell others to do the same. Action is the engine of credibility. THEREFORE: It…

Ever seen people sport those bracelets that read, “W.W.J.D?” They stand for “What would Jesus do?” I remember when they got big in the 90’s. In fact, they’re still popular today. Interestingly, I recently found out that this well-known phrase, deriving from the Latin imitatio dei, or “the imitation of God,” didn’t gain cultural popularity until 1896. Credit goes to Charles Sheldon’s book, In His Steps, in which the…

Think about the first time you heard your own voice on tape. Odds are, your initial reaction was, “Is THAT what I sound like?” Now think about the first time you watched yourself on video. Odds are, your initial reaction was, “Is THAT what I look like?” Don’t worry. That’s a pretty normal response. Most of us – when given an honest, accurate reflection of the way we present…

During the Q & A portion of a recent workshop, one of my participants asked a question that TOTALLY stumped me: “Scott, in the past few years, I’ve watched the way you’ve evolved your business as a writer, speaker and coach … …Can you share some insight into how you’ve done that so well?” And I believe my exact words were, “Um … uh … well, you see, what…

1. Let people finish what they have to say. Most interruptions are derailments, and as such, most interrupters are avoided. PRACTICE: On a daily basis, challenge yourself to play the game called, “Let’s See How Long I Can Go Without Interrupting People.” Actually keep score. See if you can beat your personal best each day. Then, every time you DO interrupt (unnecessarily, that is), drop twenty bucks in a…