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Video not working? Click here for Adobe Flash 9! Watch the original video on NametagTV! LET ME ASK YA THIS… When was the last time you made your customers GASP? LET ME SUGGEST THIS… For a list called, “12 Ways to Out Service the Competition,” send an email to me, and you win the list for free! * * * * Scott Ginsberg That Guy with the Nametag Author,…

DON’T allow people to make you feel bad for being awesome. DO personally amputate anyone who doesn’t believe in or support you. And surround yourself with people who love and inspire you. Who could you call at 2 AM? DON’T be so interested in creating a work of art. DO be interesting in becoming a work of art yourself. And just know that it’s never truly finished. What did…

1. Accept bad news without the need for sugarcoating. That way, your people can give it to you straight. They can feel comfortable reporting negative information without the fear of being reamed by your emotional reactivity. So, if you want this to happen, you have to demonstrate that you support failure. And a great place to start is by sharing a few of your own screw-ups FIRST. Sometimes that’s…

When you’re willing to put it all on the line for something. That’s when you’re ready. When you find yourself constantly asking yourself, “What the hell am I still doing here?” That’s when you’re ready. When a stagnant existence in the throws of mediocrity no longer fulfills you. That’s when you’re ready. When you’ve worked so long and hard on something that you actually become sick of that thing….

1. Decide how impatient you can afford to be. Being impatient might be the smartest decision your company could ever make. My first suggestion is to write the following two words on a sticky note: Just Go. That’s it. Just go. Be willing to look bad on the road to immortality. Plunge forward plan-less. And stop allowing the need for perfection to preventing you from doing, being and having…

About once a month, I get an email from a reader who kindly points out a typo in one of my books. This, in my opinion, is a victory. Because at least I know somebody’s reading. Other than my mother. And part of me wishes I’d thought to include those typos intentionally, just for the purpose of measuring readership. But I didn’t. The typos are there (not because I’m…

This month we’ve been exploring the “Impending Dangers of Inapproachability.” In part one, you examined five early warning signs. Today, let’s talk about how people might feel interacting with you if you are unapproachable: 1. People will be on guard around you. Because they feel tense. Self-conscious. Afraid to offend you. Walking on eggshells. Hesitant to set off your emotions. And the mental energy they expend on those fear-based…

In marketing, there’s ONE WORD that solidifies your failure: “Next!” Here’s why: People say “Next…!” when they cease to see value. People say “Next…!” when they’ve become hurried, harried or had enough of you. People say “Next…!” when they’re faced with too many choices and not enough time. People say “Next…!” when they’ve become tired OF or bored WITH their current option. Customers. Prospects. Prospective employers. Readers. Followers. Audience…

1. Advance confidently in the direction of your dreams. Progressing towards anything else – graceful as you may look doing so – is a total waste of time, money and energy. Either relentlessly pursue the visions that possess you or go home. What continually deflects you from your certainty of purpose? 2. Ambition always looks good on you. Plus, it vortexes people in. It inspires and challenges people to…

“Knowledge is power.” I agree. But that’s not all. Many other things are power too: 1. Action is power. Because most people TALK instead of DO. Which one do you do? 2. Awareness is power. Because it’s the first step toward mastery. What are you afraid to acknowledge the existence of? 3. Branding is power. Because if you don’t make a name for yourself, someone will make one for…