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“Why isn’t anybody joining our organization?!” That’s a frustrating question for any leader to ask. Especially when meeting attendance is down, new membership is non-existent and the attitude of the board is bordering on apathetic. Yikes. Fortunately, there’s a solution. And to the dismay of your diabetic members, it doesn’t involve a bake sale. HERE’S THE REALITY: Whether you’re an association, non-profit, church, club – or even a company…

“Was I deceived, or did a sable cloud turn forth her silver lining on the night?” John Milton wrote that line in his 1634 play, Comus. Since then, the phrase “silver lining” has become the go-to cliché for any hopeful or comforting prospect in the midst of difficulty. Even though the meteorologically inclined would tell you that (actual) silver linings on storm clouds grow from atmospheric lead and sulfate…

People often ask me about my writing process. So, instead of trying to explain it, I thought I’d just show it. This is the first in a series of writing sessions (4-hour time lapse down to 9 minutes!) of my unparalleled content generation, content management and content deployment systems. Episode 1 — 1.18.10 Soundtrack — “After” by dZihan & Kamien from “Freaks & Icons.” Watch the playlist @ www.WatchScottWrite.com!…

1. People are classrooms. They contain volumes. And as such, deserve to be treated with deep democracy. Even if you don’t like them. Even if you have the urge to “accidentally” push them out of the fourteenth story window of your office. Go out of your way to experience everybody as your mentor. As Emerson reminds us, “Every man I meet is my superior in some way.” As Ginsberg…

Video not working? Click here for Adobe Flash 9! Watch the original video on NametagTV! LET ME ASK YA THIS… Are you giving customers lip service or foot service? LET ME SUGGEST THIS… For a list called, “26 Ways to Out Brand the Competition” send an email to me, and I’ll send you the list for free! * * * * Scott Ginsberg That Guy with the Nametag Author,…

Today is day 3,367 of wearing a nametag 24-7. That’s going on ten years, just in case you were doing the math. Anyway, while drinking tea at Starbucks yesterday afternoon when I should have been working, something occurred to me. One of the most common reactions to my nametag is, and has always been, the following joke: “Hey Scott, do you wear that nametag to remember who you are?”…

1. Do as I say AND as I do. Life your life of zero distinction between the two. Where the message you’re preaching is the dominant reality of your life. Where your footsteps are in line with your mouthsteps. And where your onstage performance is congruent with your backstage reality. In what areas of your life are you forgetting to partner with integrity? 2. A journey of a thousand…

According to www.HumanForSale.com, I am worth $2,693,430. Sweet. That’s a nice self-esteem booster. Still, while I took the online assessment, I started thinking: What IS self-esteem, really? My handy etymology dictionary informed me that the term “esteem” comes from the Latin aestimare, or “to estimate.” THEREFORE: Self-esteem is how you estimate yourself. The overall appraisal of your personal value. Today we’re going to talk about how to supercharge your…

I write early. Usually four or five in the morning. I don’t do this because I’m a morning person. Just ask my family: You don’t want to KNOW me before about nine. THE POINT IS: Writing (or any creative activity) early in the morning has nothing to do with preference. Discipline always trumps desire. It’s all about positioning yourself in the best possible environment to leverage your creativity. I…

As the evil killer lunges towards Watson’s neck, Sherlock Holmes grabs the arm of his attacker, stopping the invisible dagger millimeters before slicing the jugular of his faithful companion. “How did you see that?” Watson gasps. “Because I was looking for it,” Holmes replies. LESSON LEARNED: Awareness is power. THE GOOD NEWS IS: Creativity isn’t as hard as people convince themselves it is. Let’s explore seven ways for getting…