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9 Ways to Make Your Company More Human
“Nothing should be called good that fails to enlarge our humanity.” Marcus Aurelius. Meditations. Twelve hundred years ago. Too bad more companies aren’t living that philosophy. Especially now. As technology accelerates to shocking velocities. As competition saturates to near-commoditized levels. As customers and employees become more isolated and disengaged. NOBODY CAN ARGUE: Being human is good for business. People demand it. Customers expect it. Employees deserve it. And trust…
7 Ways to Execute without Remorse
Finished is the new perfect. You’re never fully ready. You’re never completely done. You’re never entirely sure of yourself. What matters, what counts, is that you execute – without remorse – every single day. Here’s how: 1. Battle the excuse barrage. Instead of getting ready to prepare executing your plan for formulating your strategy to begin the initial stages of brainstorming your pre-launch, just start. Less aiming, more firing….
NametagTV: Getting Called Back
Video not working? Click here for Adobe Flash 9! Watch the original video on NametagTV.com LET ME ASK YA THIS… Why aren’t your customers calling you back? LET ME SUGGEST THIS… For a list called, “10 Ways to Get Customers to Return Your Call,” send an email to me, and you win the list for free! * * * * Scott Ginsberg That Guy with the Nametag Author, Speaker,…
The Official Nametagscott Guide to Stick-to-itiveness, Part 2
Stick-to-itiveness can be learned. Aka, “Stick to it.” Aka, “Stick with it.” Aka, “Stick in there.” All you have to do is shift your attitude completely – work hard, smart and long while nobody notices – and design a daily practice of self-determination and commitment. Hey. I said it could be learned – not that it would be easy. Up to the challenge? Cool. Fortunately, I’ve already published nine…
How to be a Great Chooser
Sometimes the best choice is the decision to stop choosing. I learned this from The Paradox of Choice, which suggested the following: “Don’t allow the number of available options to significantly impact your decision-making.” Instead, try this: 1. Find something that’s good enough. 2. Meet your own standards. 3. Look no further. 4. Let the countless other available choices become irrelevant. Otherwise you get snared into an endless tangle…
6 Ways to Win the Battle for Enoughness
“When will you have done enough to be happy with who you are?” My mentor first asked me that question when I was twenty-three. As I recall, I didn’t much care for it. Probably because I wasn’t (yet) secure in my selfhood. I hadn’t (yet) won the battle for enoughness. Now, seven self-actualized years later, I’m a bit closer. Not fully there, but closer. Here are a few things…
How to Move Forward
Determination alone fails. Just watch American Idol. Every one of those kids is determined to become the next international pop sensation. Too bad their singing voices sound like donkey farts. HERE’S THE REALITY: Progress is the product of attitude, focus, impatience, imperfection, avoidance and courageous action. Whether you’re an entrepreneur, salesperson, organizational leader or simply a person who’s tired of sweating it out on the treadmill of life, here…
If You Seriously Can’t Execute (At Least) One of Your Ideas After Reading This Blog Post, Then I Am Just Going to Snap
I’m not an angry person. My feathers err on the side of unruffleable. But I am human. I do get emotional. And if there’s one thing that makes me want to slowly rip each of my toenails off with a needle nose pliers dipped in sulfuric acid, it’s people who spend their time flapping their gums instead of shuffling their feet. To coin a phrase: The executionally deficient. But…
When Knowing How Doesn’t Matter
In 2001, I had no idea how to put out a book. But I published HELLO, my name is Scott anyway. And by some miracle, it found its way to CNN and USA TODAY. In 2003, I had no idea how to set up (or sustain) a blog. But I started HELLO, my name is Blog anyway. And by some miracle, it won a Top 100 Business Blog Award….
Don’t Even Think About Sending Another Message to Your Customers Until You’ve Asked These Nine Questions
97%. According to a 2009 Microsoft Security Report, that’s the percentage of sent emails that are unwanted. THINK ABOUT IT: If you add up all the spam you received yesterday, plus the hundred or so emails you received from people you don’t know selling you things you don’t want, plus the additional hundred emails from customers, coworkers, superiors, employees, friends and family members that were completely inconsequential and utterly…