Blog
Are You Speaking Straight to the Heart of the Human Exeprience?
Last week I wrote a post about making your messages more meaningful, more human and more heard. IN SHORT: Speaking straight to the heart of human experience. Does that describe your messaging? If not, consider these additional practices: 1. Recognize the humor and absurdity of being human. That’s what Scott Adams has been doing for over two decades. His Dilbert comics never fail to illustrate just how stupid, selfish…
How To Take Initiative On (And Make Money With) Something Obvious And Simple That Anybody Could Have Done, But Didn’t
“Damn it! Now why didn’t I think of that?” Wrong question. Because odds are, you probably did think of that. What I want to know is: *Why didn’t you write it down when you thought of it? *Why didn’t you Google the idea immediately to see if you were crazy? *Why didn’t you register the domain of the idea to secure ownership and protection? *Why didn’t you ask yourself…
8 Proven Strategies to Make You, Your Brand and Your Company a Game Changer
The best way to win the game is to change the way it’s being played. That’s how you dwarf the competition. That’s how you reach the people who matter. That’s how you solidify your place in the history books. AND THE SECRET IS: It not important what game you change. It’s important why you want to change it. It’s important who you become while you change it. It’s important…
If Your Organization Doesn’t Increase Membership After Reading This Article, You Have My Permission to Beat Me With a Ball Peen Hammer
You can’t force people to join your organization. Not legally, that is. Don’t get any ideas. What you can do is increase the probability that people will join – simply by making yourself, your people and your organization more joinable. That means new approaches are required. And if you want to reach the people who matter, consider this counterintuitive suggestion: Instead of getting people to join you – try…
6 Ways to Make Your Messages More Meaningful, More Human and More Heard
It’s not the noise. It’s not the clutter. It’s not the messenger. Most messages – from personal emails, to annual presentations, to monthly internal marketing communications, to weekly promotional efforts, to daily blog posts, to hourly tweets – are depthless trivialities at best. THEREFORE: The (real) reason your message fails to break through, get heard by the people who matter, and move those people to take action upon hearing…
How to Shut Up and Trust Yourself
“When you trust yourself, you learn how to live.” Johann Wolfgang Goethe said that. I agree. And I also think that when you trust yourself, several other cool things happen: You earn new energy. You advance inner knowing. You recognize trust in others. You live within your own skin better. You move through whatever happens. You frame yourself in yessable attitudes. You develop a deeper sense of self-acceptance. You…
How to Reach the World, Part 2
Sing it with me: “I will no longer be a non-force.” That’s the mantra of your mission. Because whether you’re the leader of a congregation, the executive director of a non-profit, the author of a mommy blog or a political candidate running for office, the dream still remains the same: To reach the world. And, to turn that world upside down once you get there. Here’s how: (read part…
How to Reach the World, Part 1
Sing it with me: “I will no longer be a non-force.” That’s the mantra of your mission. Because whether you’re the leader of a congregation, the executive director of a non-profit, the author of a mommy blog or a political candidate running for office, the dream still remains the same: To reach the world. And, to turn that world upside down once you get there. Here’s how: (read part…
How to Stop Waiting for Permission and Start Doing What You Really Want to Do
Which one of the following questions dominates your daily decision-making? 1. Who’s going to let me? 2. Who’s going to stop me? If it’s the first, you’re the type of person who asks for permission. If it’s the second, you’re the type of person who acts without restriction. AND MY THEORY IS: People whose decisions are determined from the second question (that is, people not addicted to permission) are…
How to Get to Know Somebody
I don’t care how brave you are. What I really want to know is how you greet your fear. I don’t care how strong you are. What I really want to know is what lie you tell yourself so you won’t have to feel the pain. I don’t care what you do. What I really want to know is how you think, why you live and whom you love….