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Since I started my publishing company eight years ago, I’ve had the honor and privilege of working with some of the finest organizations around the world: Like Sendouts. They say, “Today is the day,” to their corporate recruiters. Like Brains on Fire. They say, “I love you” to their clients. Like Optimists International. They say, “Yes” to their members. Like Million Dollar Roundtable. They say, “Kamsahamnida,” to their buyers….

“Yeah, but it wasn’t worth it.” That’s what the guy next to me at the bar said. “When I started my company, I was this laid-back, low key guy. Not anymore. Since then I’ve gained eighty pounds, I’m constantly on the run, I wake up in the middle of the night with anxiety attacks and my health is terrible.” “But there’s nothing I can do about it. I can’t…

Video not working? Click here for Adobe Flash 9! Or, watch the original video on NametagTV. LET ME ASK YA THIS… What questions have you become known for? LET ME SUGGEST THIS… For a list called, “10 Reasons Your Business Doesn’t Really Exist,” send an email to me, and you win the list for free! * * * * Scott Ginsberg That Guy with the Nametag Author, Speaker, Entrepreneur,…

Not compliance – commitment. Huge difference. As I learned from The Power of Strategic Commitment: “Commitment is the innate willingness of people to follow and contribute; compliance is the forced adherence to plans created through manipulation, punishment and coercion.” That’s the difference between doing the job a delivering the brand. THE PROBLEM IS: Zero commitment means zero engagement, and zero engagement means zero profits. Today we’re going to explore…

Every leader has an audience. And, anyone who has an audience wants the same thing: To receive an encore. It means people want more of you. It means people offer honor to you. It means people extend gratitude for you. Now, along your spectrum of constituents, perhaps the most critical audience you need to blow away is the internal one. I’m talking about your peeps. Your employees. Your staff….

Welcome all Gitomer groupies! If you’ve landed on this page, you’ve just bought a copy of Jeffrey’s new book, Social Boom. My name is Scott Ginsberg. Jeffrey and I are friends. And he asked me to offer a special gift as a thanks to you. I write books and give talks on approachability. And, since this book is all about online platforms, I’ve written a few thoughts on taking…

Life is not a Nike commercial. Being told to “just do it” is not enough. If it was, you would have “just done it” by now. BURN THIS INTO YOUR MIND: Self-discipline requires hard and consistent mental, physical and emotional labor. It is not the path of convenience. It is not a glamorous way of living and working. It is not something most people are going notice about you….

Last time I checked, being human was still good for business. It’s what makes you listenable. It’s what makes you engageable. It’s what makes you approachable. THE QUESTION IS: As technology accelerates and slowly engulfs the entire marketplace, what will you do to keep yourself, your brand and your organization human? Here’s a collection to of ideas to help you do so:1. Befriend simplicity. During a recent workshop, one…

I recently read an article in The Onion that painted a frighteningly accurate picture of employee disengagement and dissatisfaction. The headline was, No Machine Can Do My Job As Resentfully As I Can. It portrayed an embittered office employee who spent most of his days despising and bemoaning his miserable lot. “I seethe with the unbearable knowledge that this will be my sole livelihood until the day I die….

It’s not that hard to make people happy. All you have to do is treat them like people. Not as objects. Not as integers. Not as trophies. Not as machines. Not as categories. Not as dollar signs. Not as commodities. Not as abstract entities. Not as a means to an end. Not as bloodless statistical entities. Not as impersonal facets of production. As people. And I know what you’re…