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How to Follow Your Heart Without Losing Your Mind
Following your heart is more than just doing what you want. It’s about working without a map. It’s about giving the soul its bread. It’s about penetrating the stuckness. It’s about nourishing your compulsion. Also. It’s about taking your dreams seriously. It’s about honoring the constants in your life. It’s about abandoning things whose time has passed. It’s about stepping out and exposing your dream to the light. THE…
Interview Scott for Your Publication
Scott Ginsberg has been internationally recognized as “The World’s Expert On Nametags” and “The Authority on Approachability.” He’s done 500+ interviews with various online, print, radio, digital and TV media for his unique expertise. He has been featured in hundreds of media outlets such as 20/20, CNN, USA Today, The Wall Street Journal, The Associated Press, FastCompany, Cosmopolitan, The Washington Post, Paul Harvey, The CBS Early Show and Headline…
What Smart Entrepreneurs Know about Leveraging Their Limitations
I’m tired of people telling me that there are no limits. Yes, there are. Everybody has them. And to ignore your limits is to deny your truth. HERE’S THE REAL SECRET: Instead of running from your limits – or, worse yet, pretending they don’t exist – try leveraging them. Leverage, as you may recall from previous posts, is, “To increasing the rate of return on an investment.” But leverage…
6 Ways to Make People Feel Essential
Congratulations. You remember names. You celebrate birthdays. You memorize preferences. But that’s not what makes people stay. Making people feel valued, important, special, needed – or whatever other simplistic leadership instructions you read in How to Win Friends and Influence People – is pretty much expected at this point. It’s the baseline requirement of being a leader. But that’s not what makes people stay. If you want the people…
How to Keep Backbone Engaged
You can only nurture pointless relationships for so long. Sometimes, you have to be willing to hold a courageous conversation to reinforce your boundaries. Otherwise your life is no longer your own. This isn’t just about saying no. This is about filtering your life. This is about safeguarding your time. This is about honoring your boundaries. This is about televising your priorities. If want to keep backbone engaged, try…
How to Use Your Personal Brand to Switch Careers
You’re not in the job market – you’re in opportunity market. As such, branding is no longer a novelty – it’s a necessity. It’s the price of admission. And it’s got nothing to do with dressing for success, company logos or flashy websites. Branding is the best version of you. Branding is how people experience you. Branding is how people experience themselves in relation to you. Branding is what…
Why It’s Not the End of the Human Race
Congratulations to Watson, the artificial intelligence program who recently wiped the Jeopardy floor with reining champions, Ken Jennings and Brad Rutter. If you missed the game show, here how the computer works: According to IBM Corporation’s Deep QA Project: “Watson’s software is powered by hundreds of simultaneous algorithmic calculations, which help the machine create human speech patterns, check them against its vast database of knowledge, and provide a most…
How to Make Your Company Smaller
If size mattered, dinosaurs would still be around. Truth is, the corporate veil of bigness and anonymity no longer works. If you want to be approachable, be less. This is a topic I’ve been addressing a lot lately. First, with a post called 21 Reasons to Stay Small. Second, with a post called 6 Ways to Stay Small and Win Big. And this week, my client at American Express…
A Young Artist’s Guide to Playing for Keeps, Pt. 5
You’ve chosen an uncertain path. You’ve adopted an inconvenient lifestyle. You’ve embarked upon an unconventional journey. You’ve felt the voice inside you growing more urgent. You’ve committed yourself enough so you can’t turn back. IN SHORT: You’ve decided to play for keeps. This is the critical crossroads – the emotional turning point – in the life of every young artist. I’ve been there myself, and here’s a list of…
NametagTV: Marketing Questions That Matter, Pt. 1
Video not working? Click here for Adobe Flash 9! Or, watch the original video on NametagTV. LET ME ASK YA THIS… How do you use questions to get ahead? LET ME SUGGEST THIS… For a list called, “10 Reasons Your Business Doesn’t Really Exist,” send an email to me, and you win the list for free! * * * * Scott Ginsberg That Guy with the Nametag Author, Speaker,…