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Freedom means finding a home for all of our talents. Not hiding our light under a bushel, not asking for permission to shine, not waiting to be picked, not waiting to be paid, and not hesitating to take our talents on the ride they deserve. Instead, allowing our entire portfolio of talents – tiny, titanic and in between – to have a more prominent place in our lives, regardless…

[ View the infographic! ] “Everyone should wear nametags, all the time, everywhere, forever.” That’s my thesis, philosophy, dangerous idea and theory of the universe. My name is Scott, and I’ve been wearing a nametag for past four thousand days. And after traveling to hundreds of cities, a dozen countries, four continents, meeting tens of thousands of people, constant experimentation and observation, building a enterprise and writing a dozen…

If we’re too busy listening to everybody, we’ll never hear the sound of our own voice. Yet another great dilemma of the entrepreneur. On one hand, we could listen to what people say they want. Do market research and focus groups until we’re blue in the face. And then launch something that predictably fits into their nice little box. It’s the safe path that pleases people, satisfies their expectations…

There’s nothing more painful than being patient with a dream. Even if we do cast a vision, enlist support from every angle, hustle while we wait and take small, daily steps to move the pile forward, the dream still feels miles away. And in the process, our expectations get crushed. It takes longer than we like. Nobody tells us that when we answer the call to adventure, we might…

LET ME ASK YA THIS… What’s your nametag? LET ME SUGGEST THIS…  For the list called, “11 Ways to Out Google Your Competitors,” send an email to me, and you win the list for free! * * * * Scott Ginsberg That Guy with the Nametag Writing, Publishing, Performing, Consulting [email protected] Never the same speech twice. Now booking for 2012-2013! Watch The Nametag Guy in action here!

Six years ago, my left lung collapsed. When I woke up in the recovery room with tube in my chest, the first thing I did was ask the surgeon why this happened to me. He said it was spontaneous. Spontaneous. Really. That’s your diagnosis? That’s the best you can do? Surely there must a more biological reason behind this physically traumatic episode. Not really. It just happens, he said….

It’s hard to turn down food when we’re really hungry. Whether it’s a down economy, a struggling enterprise or a lonely love life, desperate times activate the primal instinct to say yes to whatever satisfies our hunger. So we settle. We give our love, our attention and our resources to the highest bidder, accepting opportunities that are more meh than they are amazing. And before we know it, mediocrity…

People don’t want duplicate happiness. It’s only when we help them experience a joy they can’t have in other areas of their lives that we create a real, lasting and profitable connection.  It’s only when we offer them a one-time, limited edition, never before/never again moment that actually captures their imagination, that we win their hearts forever. It all depends on our embodiment of three powerful words: And nowhere…

LET ME ASK YA THIS… What’s your nametag? LET ME SUGGEST THIS…  For the list called, “23 Ways to Make Your Fans Super Happy,” send an email to me, and you win the list for free! * * * * Scott Ginsberg That Guy with the Nametag Writing, Publishing, Performing, Consulting [email protected] Never the same speech twice. Now booking for 2012-2013! Watch The Nametag Guy in action here!

I didn’t invent the nametag. But I certainly took it farther than anyone expected it could go. Myself included. Either way, now it’s mine. I own it. Forever. Not just on the search engines, but anyone I meet will never think about a nametag the same way again. And that level of mindshare is a priceless asset. One that most companies would pay millions of dollars for. The point…