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Standing in a puddle yelling, hey, whose brush is this?
The idea of painting yourself into a corner has traditionally been viewed as negative. Taking the idiom literally, imagine you applied paint everywhere in the room except where you were standing. That’s a difficulty from which you can’t extricate yourself. It leaves you no choice but to step on the freshly painted floor and damage it, or wait in that spot for six hours until it finally dries. But…
Call it back in this moment to make this person feel seen
Working as a valet parker a luxury hotel taught me numerous life lessons. Like, don’t try to teach yourself how to drive a manual transmission on the guest’s million dollar sports car. Or, don’t go joyriding in that same sports car down a winding street that has a police station. And for sure, definitely don’t try to parallel park that same sports car in between two monster trucks while…
How could you produce real results by priming people with fake solutions?
Monsters in children’s rooms are an issue that every parent has to deal with. Fear of imaginary creatures can result in kids and parents not sleeping very well or at all. But we have to remember, kids are stupid. Practically everything they know is based on placebos. Perhaps the secret is making the solution appear as real as the problem feels. Introducing my revolutionary new product. Monstero is a…
How can you get other people to pay for your marketing?
All of us should enter into our projects with the goal of trying to get other people to pay for our marketing for us. It’s not chintzy, it’s not cheating, it’s simply efficient. And fun. Playing leverage like a game to see how little money you can spend makes you a better business person. Gladwell’s groundbreaking book on virality, which coined the term tipping point, found that many of…
If you can’t fix it with a happy hour, it’s not a problem
There’s a pub on my street with a sidewalk chalkboard that reads: There’s no problem a happy hour won’t fix. Now that’s some good copywriting. Hope they get lots of customers. Because they’re not completely wrong. Hanging out with friends at a bar and drinking our sorrows away has been one of humanity’s most effective coping mechanisms for thousands of years. What’s kind of spooky, though, is when this…
Preserving the illusion of hard work
Most email programs have something called a delay send functionality. This allows you to write your message now, and have it sent at a later date and time, rather than going out immediately. Productivity experts say it increases your average open rate by timing an email for peak work hours. Pretty cool trick, huh? And yet, the most fascinating part of this feature is, certain employees will use it…
Pay closer attention to the language we’ve all agreed on
Gallup’s recent study of over seven thousand full time employees found about two thirds of workers experience burnout on the job. They claim organizations are facing an employee burnout crisis. Do you agree with that number? Or are you more like me, in that you question whether people understand what the term burnout really means? The official diagnosis of professional burnout, according to the international classification of diseases, is…
Kicking the company can down the road
Winning new business it not always the royal road to growth. In fact, sometimes it’s the last thing a company needs right now. Particularly if the team already has too much on their plates. Trying to accommodate new clients that they can’t even service isn’t good for anybody. The trouble is, we’re all human and sometimes we get greedy. Prospective clients flatter us by saying that they’ve heard great…
Don’t we have people who handle this sort of thing?
In an organization, being a leader involves more than simply finding solutions for problems within your direct responsibilities. It also involves addressing the problems that might impact everything that relates to your overall work experience. That’s the impact of systems thinking. By seeing and respecting the contextual structures that underlie complex situations, you can share observations and suggest ideas for creating improvement across the entire organization. Even if they…
You’re damned if you do, and you’re damned if you don’t
Dilbert’s human resources manager once told him that it was a burden to remember his name, so from now on, he would refer to him as either buddy or big guy. The employee responded, how about I just get a nametag? Then you could just read it. To which his manager replied, do I look like I have that kind of time? Interestingly enough, sixteen years later, that iconic…