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How could you create less opportunity for input?
My friend once asked me to attend services at her church. She said the culture was super progressive, casual and didn’t tell members they were going to hell. Sounds like my kind of congregation. Sure enough, everything about the experience was enjoyable. Friendly members wearing nametags, powerful music performances, even a minister whose words challenged and inspired us. At the end of the sermon, they announced that they would…
How can you get to a place of safety on a moment’s notice?
Is the world really upsetting us, or are we upsetting ourselves by what we tell ourselves about it? Most likely, the latter. Other people are not the sole source of our negative feelings. The onus is on us. The call is coming from inside the house. We need to take responsibility for improving our situation, not wait for other people to change so we feel better. There’s an interesting study from…
How dare you not be stressed out all the time at your job?
Dilbert’s boss once sat him down for his annual performance review and said the following: We can’t give you a raise because you didn’t do anything noteworthy this year. To which the engineer responds: It only seems that way because I’m so good at my job that I make it look easy and never complain. Meanwhile, his frazzled coworker storms in and yells: My job is a nightmare! And…
The yeast to flour ratio has to be right
Running lean, being scrappy, working agile, growth hacking. All of these buzzwords have broad cultural appeal and adoption, but unfortunately that doesn’t make them any less dangerous. Consider the following hypothetical scenario at a modern organization. Ask yourself if you have ever worked at a place where this happened. The company constantly forces employees to do more with less, so people get burned out. When people get burned out,…
Keeping an eye out for dangerous water conditions
We work in a corporate system where everyone is suffering together, and is conditioned to expect it as the norm, and that makes it hard for us to gauge the true level of burnout. Digiday, in their annual agency culture and employment report, included a chapter about firms trying to do more with less. One survey respondent made a comment that broke my heart: You feel like you’re drowning,…
How could you become the first
Speed is a powerful source of leverage. If you’re fortunate enough to be the first one through the door, then it puts you in a position where you can achieve a goal that would otherwise be insurmountable. Hell, even if your work isn’t the best in the world, it doesn’t matter. You’ve got the first mover advantage. Everyone else is forgotten. Here’s one of my favorite case studies of…
Standing in a puddle yelling, hey, whose brush is this?
The idea of painting yourself into a corner has traditionally been viewed as negative. Taking the idiom literally, imagine you applied paint everywhere in the room except where you were standing. That’s a difficulty from which you can’t extricate yourself. It leaves you no choice but to step on the freshly painted floor and damage it, or wait in that spot for six hours until it finally dries. But…
Call it back in this moment to make this person feel seen
Working as a valet parker a luxury hotel taught me numerous life lessons. Like, don’t try to teach yourself how to drive a manual transmission on the guest’s million dollar sports car. Or, don’t go joyriding in that same sports car down a winding street that has a police station. And for sure, definitely don’t try to parallel park that same sports car in between two monster trucks while…
How could you produce real results by priming people with fake solutions?
Monsters in children’s rooms are an issue that every parent has to deal with. Fear of imaginary creatures can result in kids and parents not sleeping very well or at all. But we have to remember, kids are stupid. Practically everything they know is based on placebos. Perhaps the secret is making the solution appear as real as the problem feels. Introducing my revolutionary new product. Monstero is a…
How can you get other people to pay for your marketing?
All of us should enter into our projects with the goal of trying to get other people to pay for our marketing for us. It’s not chintzy, it’s not cheating, it’s simply efficient. And fun. Playing leverage like a game to see how little money you can spend makes you a better business person. Gladwell’s groundbreaking book on virality, which coined the term tipping point, found that many of…