Honest about coming to terms with the cost of change

Everybody is annoying. 

We all have certain
habits and traits that cause friction in our lives. We all have facets of our
character that frustrate some people and charm others. And we all have a
workable set of excuses to defend and protect those very behaviors. 

Take it
from a guy with a black belt in the ancient art of stubborn persistence. This
is when we decide that our flaws are simply not severe enough to warrant a
wholesale change. 

This is who we are, damn it, it’s a package moment,
and if people don’t like it, they can go to hell. 
Has anybody seen my
authenticity award? 

The question is, as my favorite executivecoachasks her clients, what happens when the
things that were always heroic about our behavior start to prevent us from
working effectively? What happens when our method reaches its point of
diminishing returns, and refusing to accept change costs more than changing

Each of us have a responsibility to be on the lookout for this moment. 

The sign we are always searching for is, okay, this isn’t working for us

It reminds me of my thirtieth birthday. Or as my older brother
affectionately called it, upgrading to the three point zero version of myself. 

That transition not only ushered in a new decade of my life, but also a new
disposition with which to navigate it. Leaving behind my twenties meant letting
go of a whole host of behaviors and habits that were no longer serving me. 

got me here won’t get me there.

That particular birthday
felt empowering, scary, exhilarating, but also sad. Because it was a death. As
all change is. 

Are you ready to push past the gravitational pull of what isn’t
working? Are you willing to consider the possibility that you have made the
wrong investment? 

If so, then it’s time to come to terms with the true cost of

Because as any economist will tell you, inflation is a bitch. The
longer you wait, the more painful it will be. 


What if the cost of being wrong was cheaper than the cost of doing nothing?

* * * *

Scott Ginsberg

That Guy with the Nametag

Author. Speaker. Strategist. Inventor. Filmmaker. Publisher. Songwriter.  



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Author. Speaker. Strategist. Songwriter. Filmmaker. Inventor. Gameshow Host. World Record Holder. I also wear a nametag 24-7. Even to bed.
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